経営学・会計学 — 全 下位分類

Information is very important for businesses. Businesses that use information correctly are successful while those that don't, decline. Social media is an important source of data. This data brings us to social media analytics. Surveys are no longer the only way to hear the voice of consumers. With the data obtained from social media platforms, businesses can devise marketing strategies. It provides a better understanding consumer behavior. As consumers are at the center of all business activities, it is unrealistic to succeed without understanding consumption patterns.

Social media analytics is useful, especially for marketers. Marketers can evaluate the data to make strategic marketing plans. Social media analytics and consumer behavior are two important issues that need to be addressed together. The book differs in that it handles social media analytics from a different perspective. It is planned that social media analytics will be discussed in detail in terms of consumer behavior in the book. The book will be useful to the students, businesses, and marketers in many aspects.

India is the largest provider of generic drugs globally. The Indian pharmaceutical sector supplies over 50% of the global demand for various vaccines and, as a result, holds an important position in the global pharmaceutical sector. This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets.

The book introduces the fast-paced and multi-faceted discipline of pharmaceutical marketing management through an in-depth discussion on the genesis and evolution of its marketing concept. Combining theory and practice, it offers a strategic approach to pharmaceutical marketing from an organizational and business perspective and explicates the practical applications of it. Richly supported by case studies, the book brings together fresh perspectives and approaches equally useful for students and professionals.

This book will be of interest to academicians, advanced students, and practitioners of pharmaceutical marketing and pharmaceutical management. It will also be beneficial to those interested in business strategy, decision-making, and international marketing.

Employment: A Key Idea for Business and Society introduces a topic that many of us take for granted yet is central to how we understand business and management. Most people work for the majority of their lives and, in recent years, employment has become a topic of popular debate, particularly asking what the future of work could be. Much of this has focused on the role of technology and automation, as well as the growth of the gig economy and new forms of work.

This book provides new ways to think about our own experiences of work and debates on employment. The book covers the history of employment, key changes to work, and a global perspective. The major debates in employment are introduced, providing theories for readers to develop their own perspectives. In particular, the book reappraises management theory, the role of workers' agency in changing work, surveys the state of current research and methods, and sketches out the key changes on the horizon for employment.

This book will provide students with a critical introduction to employment, equipping them with the resources to research, understand, and rethink the topic.

This book explores the enactment of technologically mediated Human Resource Management (HRM) in the gig economy from various perspectives.

The gig economy offers a new form of work which is in line with the ongoing consumer desire for convenience. Also known as the online platform, on-demand or digital platform economy, the gig economy is perhaps one of the most distinctive and extreme sides of the increasingly digitalised and fragmented nature of work. This volume examines various challenges that exist between online labor platforms and human resource management in the realm of the gig economy. The chapters in this book explore issues like institutional complexity, technological supervision of gig workers, recruitment in the gig economy, quality of work and work fairness. They further illustrate the importance of gig work being incorporated within the parameters of HRM research given the existence of many activities and practices that are typically associated with HR functions within traditional organisational forms.

This book will be a beneficial read for advanced students and researchers of Management, Economics, Business and Marketing. It was originally published as a special issue of The International Journal of Human Resource Management.

Managing People Effectively in a Hybrid Workplace is designed to ensure that both aspiring and experienced people professionals are equipped with in-depth knowledge of how workplace structures are being disrupted by new technology and working models. It explores analytics and capability to provide evidence-based insights that can shape employee experiences, support adaptation to changing business conditions, navigate risk, drive workplace performance, harness collaboration and open up new possibilities for HR and the organisation.

The book has been designed both as a text to support students studying HRM on university programmes and as a handbook for professionals wishing to update their knowledge in contemporary HRM. The book also supports the core and specialist knowledge and core behaviours in the CIPD Profession Map.

The purpose of this book is to awaken leaders to the unique opportunities now present in the areas typically delegated to Health and Safety. It is a strategy to utilize existing resources to fully develop and engage human potential to catapult business achievement. The confluence of Covid-19, the resulting burnout, the attention on diversity, equity and inclusion generated by the Black Lives Matter movement and the 'great resignation' continues to create openings to fundamentally change how we address personal development, sustainable growth and social responsibility. The argument within is that the better we manage the social aspects of the organization, the better our business results.

Elucidating to the reader the societal shifts of workplace culture in recent years, this text expertly analyzes the importance of mental health in the workplace, whilst also explaining how management and HR departments can improve. It examines who is responsible for generating psychological safety and provides relationship strategies that will improve performance. The critiques in this text establish why it is imperative for business leaders to concentrate on how their company culture affects their employees, and whether their employees feel safe, seen and supported. The concepts and practices in this book are the ones that leaders have used across the ages to create commitment, accountability and excellence. Managers will benefit from a deeper understanding of how these issues impact every aspect of organizational performance.

This book is essential reading for executives, leaders and those interested in leadership. They could be in the C-suite, operations, health and safety and HR. It is also directly relevant to organization development and change management specialists interested in including safety within their practice.

Exploring the darkest side of organizations may have a potential to change our previous assumptions about business life. Scholars both in management and organizational research fields have shown interest in the "bright" side of behavioral life and have looked for the ways to create a positive organizational climate and assumed a positive relation between happiness of employees and productivity. These main assumptions of the Human Relations School have dominated the scientific inquiry on organizational behavior. However, "the dark side of organizational life" may have more explanatory power than "the bright side". Hostility, jealousy, envy, rivalry, gossip, problematic personalities, dislike, revenge, and social exclusion are the realities of business life. A manager may devote most of their time to cope with conflicts, deviant behaviors, ambitious individuals, gossips, and dysfunctional rivalry among employees. It is evident that negative events and interactions among employees cost more time and energy for a manager than the positive side of organizational life. This edited collection specifically focuses on these issues and will be of interest to researchers, academics, and advanced students in the fields of management, organizational studies and behavior, sociology, social psychology, and human resource management.

What does sustainable business and net zero carbon emission mean for businesses globally? How should companies globally transform into sustainable businesses with net zero carbon emissions? This book unpacks the institutional, organisational and management challenges in pursuing sustainable business and carbon neutrality for businesses.

In this book, Henry K. H. Wang, an internationally recognised Climate and Business expert, provides real-life cases across different countries and business sectors. He outlines potential policy implications and strategy options for companies to consider in their transitions to sustainable business practices. He also explores important new global developments in smart cities, green transport and carbon solutions, and how the adoption of sustainable finance and green investments can accelerate businesses transformation.

This book will appeal to anyone interested to learn more about the successful planning and execution of sustainable business and net zero carbon neutrality transformations.

Highly Commended in the 2024 Business Book Awards (International Business Book category)

CEOs and organizational leaders are only as strong as the teams they build. And yet it is surprising how little practical advice there is for senior leaders on how to create, build, and optimize their teams. Step up The Next Leadership Team.

Illustrated with real-life examples from interviews with CEOs, C-Suite members, and headhunters throughout, The Next Leadership Team explains how senior leaders can improve the performance of their leadership teams by identifying clear team approaches, associated team member profiles, and by leading that team. These ideas are brought to life with case studies and interviews with well-known corporations such as ABB, Allianz, Amazon, AXA, Best Buy, Capita, Danone, Deutsche Telekom, Ferrari, Freudenberg, Haier, Hilti, HSBC, Holcim, Huawei, Logitech, Microsoft, Nestle, Netflix, Nokia, Nordea, Schneider Electric, Tata, Wipro, and Zurich Insurance.

This book is an invaluable resource for CEOs and senior executives who need to build and develop leadership teams to drive success in the organizations they lead. It is also relevant to headhunters who are involved in the appointments of members of senior leadership teams.

China's Belt and Road Initiatives (BRI) is an ambitious infrastructure project conceived in 2013 by President Xi Jinping with development and investment initiatives stretching from Asia and Europe that reflect the original Silk Road with business networks through countries such as Afghanistan, Kazakhstan, Kyrgyzstan, Tajikistan, Turkmenistan, and Uzbekistan, as well as India and Pakistan, spanning a route of more than 4,000 miles and history that can be dated back more than 2,200 years.

Given the background of China's unique approach in fighting COVID-19, and against the backdrop of sluggish economic growth, innovation, and management, sustainable development of BRI will be the key and the driving force for the post-pandemic economic recovery of many countries, especially as BRI countries now account for nearly 30% of China's foreign trade and 15% of outward direct investment.

The vision to create a vast network of railways, energy pipelines, highways, and streamlined border crossings to expand the international use of Chinese currency and improve connectivity to China is good foresight and proved fortuitous when the COVID-19 pandemic came to plague the world, and amid the conflicts between the United States and China as well as the war between Russia and Ukraine.

Since the inception of BRI, many books have been written to cover topics ranging from globalization to detailing how China's business and politics are a major motivation for China's overseas economic activities with case studies and practices, yet few of these books provide a structured approach to the sustainable management of BRI projects. This book is about how to manage the innovation, sustainability, and business necessary to make BRI work and how to handle the issues, problems, and crises that may arise in the process. Participants of BRI projects can take on many different roles, but ultimately, it is team effort and leadership that creates successful projects. Here, readers will find guidelines and insights to survive and prosper in a myriad of BRI opportunities and risks. Most important of all, this book provides a glimpse of different approaches for success in BRI projects, including sustainability, environmental issues, social and political aspects, technology, choice of industry, project management, education and training, governance, and many more.

This book introduces the difference model of disability. Framed within an affect-based understanding of the relationships between those living with impairments and others, this new model offers a reconsideration of the construct of disability itself. Disability is flexible, relational, and perceived through an acognitive lens.

At a practice level, the difference model offers a framework for creating more positive and successful relationships between people with disabilities (PWDs) and others within the workplace. This includes two new tools, the Co-Worker Acceptance of Disabled Employees (CADE) Scale and the Perceived Barriers to Employing Persons with Disabilities (PBED) Scale. Designed to measure workplace attitudes, and changes to these attitudes, each of these scales provides empirical evidence in support of strategic planning and, ultimately, an increased representation of PWDs. Finally, this book considers the effects of language and technology on workplace attitudes toward disability.

This book addresses tourism and its development in the post-communist context of Central and Eastern Europe (CEE). Although it has been over 30 years since many countries of Central and Eastern Europe embarked on the path of transition from state socialism to capitalism and liberal democracy, the ongoing atrocious events in Ukraine bluntly remind us that the perception of CEE as a 'transition' region may have been done away with too early and that the legacies of communism continue to influence the reality of the region. Tourism is no exception here. While on the one hand, tourism has significantly contributed to the post-communist restructuring of CEE, on the other, the communist heritage has played (and still plays) an important role in shaping the tourism geographies of the CEE region.

The book consists of 14 chapters (divided into two sections), a new introduction and a reflective concluding section. All 14 main chapters in this book were originally published in the Tourism Geographies journal. The aim of the book is two-fold. First, it summarises, distils and highlights the important and often ground-breaking contributions Tourism Geographies has made over the years to the debate on tourism in CEE. Second, it lays foundations for further research on tourism in the post-communist states of CEE. This book will be of great interest to upper-level students, researchers, and academics in various disciplines - human geography, politics, sociology, and tourism studies in general.

Human Resources for the Non-HR Manager gives every manager, regardless of their functional role, access to cutting-edge research and evidence-based recommendations so they can approach their people management responsibilities with confidence.

Day-to-day people management is increasingly the responsibility of front-line managers, not HR professionals. But managers are often poorly prepared for these responsibilities; they receive little training (and sometimes have little interest!) in HR. People management is never easy, and it is particularly challenging in COVID-19's "next normal" workplace, where managers must engage diverse employees across a wide range of working arrangements. This book focuses on the special relationship that line managers have with their employees and describes managers' responsibilities across the entire employee lifecycle - from front-end recruiting and hiring through to long-term retention. The content is grounded in rigorous academic research, but the book's conversational tone conveys basic principles without technical jargon. Each chapter includes Manager's Checkpoints to help readers apply the material to their own workplace, and Manager's Knots that address gray areas inherent in people management.

The book is designed for any reader currently working as a line manager, or aspiring to a managerial role, who wants to improve their people management skills.

Combined with a complete instructor package, the book provides different types of activities to accompany each chapter: Some Assembly Required, In the News, and Undercover Manager. The activities can be found in the Instructor Resources Download Hub and are designed to align with student cohorts with varying levels of experience.

A full suite of regularly updated resources for students and instructors can be found on the authors' own website: https://www.nonhrmanager.com/.

Responsible Investing serves as a holistic resource on Environmental, Social, and Governance (ESG) investing for undergraduate and graduate programs. It provides a thorough background and history of ESG investing, as well as cutting-edge industry developments, introducing the reader to the rapidly evolving field of responsible investing.

Building on the first edition, this second edition provides updates where appropriate, as well as new emphasis on the development of standards in terminology and metrics. Opening with the background of ESG investing, the book discusses the development of ESG risks and provides an overview of ESG rating systems. It outlines the current position of ESG investing in portfolio management through granular analysis, offers insight into common investor concerns about ESG investments, presents qualitative theories, and reviews literature modeling ESG investment performance. Finally, the authors provide readers with a foundation on the development of financial models measuring risk and return, which can be used to evaluate the performance of ESG investments. This edition features updated statistics and a new chapter on regulation, reporting, and taxonomy in ESG investing, as well as new international case studies.

Following a summary approach, Responsible Investing is a valuable textbook, providing a context in which upper-level students of ESG investment and sustainable finance can specialize.

Performance management is the process by which organizations set goals, determine standards, assign and evaluate work, and distribute rewards. But when you operate across different countries and continents, performance management strategies cannot be one dimensional. HR managers and line managers need systems that can be applied to a range of cultural values.

This important and timely text offers a truly global perspective on performance management practices. Split into two parts, it illustrates the key themes of rater motivation, rater-ratee relationships and merit pay, and outlines a model for a global appraisal process. This model is then screened through a range of countries, including Germany, Japan, the US, Turkey, China, India and Mexico. Using case studies and discussion questions, and written by local experts, this text outlines the tools needed to understand and 'measure' performance in a range of socio-economic and cultural contexts.

It is essential reading for students and practitioners alike working in human resources, international business and international management.

The book contains a selection of papers that were presented at the 3rd Conference in Managing Digital Industry, Technology and Entrepreneurship (3rd CoMDITE) with the theme: Sustainable Future: Trends, Strategies and Development. The Millennium Development Goals, continued as Sustainability Development Goals (SDGs), are effective instruments and have, in recent years, brought many positive changes in numerous countries around the world. Most notably, it has fundamentally changed our way of approaching the tangled set of challenges: States today undertake to achieve concrete development goals; transparency and accountability to citizens and the global public has become a matter of course; and cooperation between the political, economic and societal spheres is no longer questioned. However, in addition to the global pandemic situation it has challenged the business world to develop an outstanding strategy to face extreme uncertainty. Using digital technology and its advancement is believed to be one of the main keys for taking up this challenge.
The 3rd Conference in Managing Digital Industry, Technology and Entrepreneurship (the 3rd CoMDITE) has brought forward discussions on implementation of digital technology in strategic, operation, finance, marketing, human resources management, and entrepreneurship around sustainable future issues.
The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.
Funded by Telkom University, Indonesia.

This new volume provides a broad yet in-depth examination of the workplace challenges faced due to COVID-19 through the lens of emotional intelligence and the roles of leadership. Offering multiple perspectives-theoretical, philosophical, qualitative, and quantitative, this volume brings together many voices from leadership experts on how to effectively apply emotional intelligence principles and strategies to navigate the mental and psychological challenges facing the workforce as well as those in management roles.

The book covers:

• How to use emotional intelligence as a tool to manage conflict, emotions, and behavior during crisis
• How to adapt-and even thrive-in the "new normal"
• How to gauge and enhance emotional resilience of leadership and the workforce
• How to practice ethical leadership in crisis management
• How to use mediative fuzzy logic to deal with inconsistent information, providing a solution when contradiction exists
• How to encourage self-care approaches during the pandemic COVID-19
• How to build a supportive organizational culture that helps to promote encouragement, strong team connections, continuous education, and investments in staff development

The thoughtful and creative studies and solutions presented here will be of immense value to those in leadership roles in all kinds of workplaces. It will be valuable for human resource and organizational behavior management professionals, government policymakers, educators, and many others.

This book describes and defines the elements of the fourth industrial revolution and how the opportunities offered by sensorization, the Internet of Things, cloud computing, robotics, and the use of big data can benefit small to medium-sized enterprises. It first defines the terms of the latest technological advances and then suggests the ways in which these can be applied. Business is about meeting customer needs by delivering products and services to expectations at the appropriate quality and price and on time. When the appropriate digital tools are applied within a lean thinking framework using statistical control of all processes, the benefits to the customer and the enterprise are significant. Advances in industries such as fuel cells, battery technology, robots and clean energy solutions are briefly described. It is hoped that the readers and my clients will benefit from my experience as they further innovate and create their successful business ventures.

Easy to read and act on immediately, this concise guide shows how organizations can work more effectively with in-house or contracted project managers and their teams, using specific collaborative techniques to improve success rates, reduce project costs, and enable organizations to benefit from common-sense, cost-effective project management approaches that work.

Using a clear structure and accessible style, the book demonstrates how:

• Managers can create an organizational environment more naturally adapted for project work and recognition of business priorities;
• Barriers to project work can be removed so project managers can focus on resolving real project problems;
• Specific collaborative project management methods engaging business owners, users, and technical teams can be illuminated and implemented;
• Projects can fit within an architecture that aligns with business needs using models and workflow designs; and
• Standardized delivery management can unify in-house and vendor teams to create a uniform and predictable owner experience.

The book is aimed at managers and executives (both IT and users) in corporations and vendor firms who are engaged in delivering projects. The book will also be invaluable to any project manager or senior practitioner who is interested in a business-oriented, unified, and collaborative approach to project management.

Extraordinary technological progress, but also the experience gained from the global COVID-19 pandemic, force the future vision of the world's economic development to assume a close coexistence and intense interaction between production (manufacturing) and logistics and supply-chain management. This perspective requires that the current functioning of organizations will have to be radically remodeled so that they can face not only market competition but also the turbulent changes (volatility, uncertainty, complexity, and ambiguity - VUCA) that take place in their close environment. Therefore, in the next few years, one of the most important tools for improving organizations may become industry audits, especially the logistics audit.

This book explores the development, methods, and impact of logistics audits on organizations. In a holistic way, the book refers to topics such as internal audit, control, logistics system of enterprises, principles of conducting logistics audit and its problem areas (risk), logistics audit of procurement, production, warehousing, distribution, and supply chains, impact of the digital economy on organizations, and the European market for logistics audit services. Undoubtedly, the greatest asset of this book is that, in international terms, it is the first compact book devoted to the issue of logistics audit.

Unique and timely, the book will be an essential resource for academics and postgraduate students of logistics, supply-chain management, and global operations in particular.

Skills, Creativity and Innovation in the Digital Platform Era: Analyzing the New Reality of Professions and Entrepreneurship brings together two important areas: the separate research topics of professions, platforms, and entrepreneurship, and the various dimensions of what platformization means to work and to professions in contemporary societies. One of the most noteworthy global aspects in current societies is the intensifying presence of technology, to the extent that we can talk about the omnipotence of technologies, a kind of technological imperative that prevails in societies. This new type of technological imperative emerges in the working lives of practicing professionals from medical doctors to lawyers and from teachers to preachers. Platforms have become a powerful actor as enablers and reorganizers of work, creating new types of inequalities but also expanding the market relations for new professions such as social influencers. How do platforms govern and shape work and lead to new questions concerning organizing of work and professions? These are few of the key questions Poutanen and Kovalainen explore in this profound and insightful book.

This book addresses the vital importance of reshoring US manufacturing capability to ensure economic and military security and then discusses the proven methods that the United States used to gain manufacturing supremacy in the first place. The vital takeaway is: If the job can be made sufficiently productive, the per-unit labor cost ceases to be relevant which means a business can pay high wages, realize high profits, and deliver low prices simultaneously. The contest is then not between high wages and cheap labor, but between efficiency and inefficiency and, when automation is involved, machine against machine. Readers will be able to put these principles to work very quickly to achieve tangible results.

The relatively low Federal minimum wage has meanwhile become a major issue, but inflation skyrocketed in the second quarter of 2022 when higher wages, and higher demand for goods and services, were not matched with higher productivity. The book addresses the relationship between the money supply and the velocity of money to prices, wages, and productivity.

A manufacturing resurgence in the United States will not only increase our standard of living enormously but generate taxable economic activity that will help pay down rather than increase the Federal debt. Higher productivity also delivers a greater supply of goods to accompany higher wages, and thus works against inflation. This can prevent looming recessions and disruptions.