経営学・会計学 — 全 下位分類

Youth Marketing to Digital Natives introduces a youth consumption culture perspective that captures the paradoxical and emotion-driven behaviours of young consumers while offering insight into the impact of social media, advertising and age segmentation. Wided Batat explores concepts such as fun culture, youth identity fragmentation, juxtaposition and virtual consumption, as well as examples of companies and brands that target the youth market.

Providing the reader with new market research tools to study digital natives, this book will be a welcome companion for students and researchers with an interest in marketing and consumer research. This will also be an interesting read for businesses and scholars looking to develop their knowledge of youth consumption culture and digital natives.

This book addresses many of the gaps in how industry and academia are currently tackling problems associated with big data. It introduces novel concepts, describes the end-to-end process, and connects the various pieces of the puzzle to offer a holistic view. In addition, it explains important concepts for a wide audience, using accessible language, diagrams, examples and analogies to do so. The book is intended for readers working in industry who want to expand their knowledge or pursue a related degree, and employs an industry-centered perspective.

This book offers a conversant and comprehensive overview of the themes and concepts in spiritual tourism and Millennial tourists. Providing interdisciplinary insights from leading international researchers and academicians, this makes a critical contribution to the knowledge around spiritual tourism.

Organized into four parts, the edited book provides modern and cutting-edge perspectives on important topics like linkages between spirituality and tourism, the predicament of spirituality in tourism among Millennials, anthropological views on spirituality, the work-life-balance, marketing of spiritual tourism destinations and the issues, threats and prospects of spiritual tourism in the emerging era. Part I introduces core concepts, theories on spiritual tourism and links it with the Millennial world. Part II explores the inclinations of millennials towards spirituality and their travel motivations, experiences, behaviours with special reference to spirituality. In Part III, on holistic tourism, the role of digitization in spiritual tourism adoption, marketing and management perspectives with special reference to Millennials are discussed. Part IV examines the issues, threats, policies and practices linked with spiritual tourism. This part also aims to explore the future challenges, opportunities for spiritual tourism development and to propose research-based solutions. Overall, the book will be a suitable means of getting insight into the minds of the diverse, experimental and open-minded generation of millennials.

This book will fill the gap of research on spiritual tourism. As an edited book, it will add on new research and knowledge base with high quality contributions from researchers and practitioners interested in tourism management, hospitality management, business studies regional development and destination management.

Luxury is an ever-evolving concept with various interpretations in the domain of hospitality and tourism. The understanding of luxury hospitality and travel has revolved around exclusive and authentic experiences, nuanced by finer things with a focus on value rather than price. The marketing of luxury products and services has become increasingly complex as these products and services are associated not only with an image of quality, performance, and authenticity but also with how extreme experiences and products fulfil the lifestyle constructs of consumers.

The Emerald Handbook of Luxury Management for Hospitality and Tourism brings together global philosophies, principles and practices in luxury tourism management from both supply and demand perspectives. Several global case studies are presented, further illustrating the changing paradigms of luxury travel market and consumers enabling insight into the upcoming global luxury travel market.

Encompassing the vibrant case studies and contemporary discussions on luxury hospitality and tourism developments during the post-pandemic era, this volume will serve as an essential resource for students, researchers, and industry practitioners of hospitality, tourism, management, and marketing consumer behavior, and consumer studies.

Events Feasibility and Development: From Strategy to Operations 2nd Edition outlines the best practice in event development and the global events sector. Tools and techniques from the first edition have been refined and expanded through their use in over 20 countries, including the USA, France, UAE, Malaysia and South Africa. These include strategy development and implementation, asset management, portfolio management, return on investment, management process mapping and the feasibility study.

Fascinating current examples illustrate these professional management techniques. The second edition elaborates on the events sector maturity model as a measurement tool for cities, regions and countries. This has been tried and successfully tested in developing economies and assisted in the rapid development and sustainability of events in Dubai and many other destinations.

Each chapter contains exhibits, questions, bullet points and clear explanations of the tools and techniques. Brand new material includes:

• A full explanation of the maturity model including post-pandemic solutions
• New case studies and exhibits
• A new section on teaching and training in event management

The chapters are fully supported by further current case studies and examples on the publisher's and the author's website. Online material also includes 11 lesson plans for a semester course, containing assessment items, learning objectives and teaching tips for each topic, and event photos and author videos explaining the topics. This will be essential reading for all students of Event Management.

This book investigates the various ties between tourism development and sustainability, revealing forces of change and current trends in tourism management performance in countries of Central and Southeast Europe. The contributions explore how the tourism industry is responding to numerous related challenges while managing risks with the aim of enhancing tourism management performance. In addition, it offers insights into the interconnections between tourism and other industries. In brief, the book offers an innovative, quantitative and qualitative scientific approach to the topic, along with conclusions and concrete policy recommendations.

The Event Planning Toolkit will help you rise to the occasion to plan and execute extraordinary meetings and events by getting organized, reducing time-wasting mistakes, and inspiring creativity.

The Event Planning Toolkit provides the information you need to prepare and execute each aspect of your event with precision and enjoy the big day with less stress and fewer unpleasant surprises. It provides the assistance you need to make your event a real hit.

Many people find the thought of planning an event to be an intimidating prospect. They think they're not organized enough, or they don't have the experience required to pull it off. But whatever the occasion, the path to success is straightforward; it's a matter of thinking through the details and using a proven strategy to create an action plan and execute that plan on time and on budget.

In this book, you will not only learn how to manage your scope, time, and resources, but also identify goals, create a budget, find the right venue, assemble an effective team, and much more.

Use The Event Planning Toolkit to uncover some juicy nuggets of information that you can apply to your next event and give you the courage and confidence take on any new project or assignment that comes your way.

Chapters explore ways in which tourism and hospitality organizations will need to re-think their marketing strategies, including destination branding. The book also analyses the economic impacts of the pandemic, including insights on the impact of previous pandemics on the tourism sector, and how this may inform future practice. It highlights changes that may be necessary to tourism management, looking at how COVID-19 has affected the tourism workforce, tourism employees' psychology, supply chains, and revenues.

This is a timely and critical read for tourism studies and business and management scholars. It will also be a helpful resource for management in the tourism and hospitality industry looking to better understand how to react to the COVID-19 pandemic.

The Adventure Tourist: Being, Knowing, Becoming brings together two broad areas of academic inquiry - adventure tourism and hospitality studies. In situating the adventure tourist within social, cultural, political, and geographic contexts, The Adventure Tourist considers the adventure experience and offers new ways in which this can be more deeply analysed and interpreted.

Focused on the personal tourist experience and what it means to seek adventure through tourism in an uncertain and troubled world, Farkic and Gebbels question the dynamic interactions in modern commodified adventure tourism practice. By questioning hospitality services through philosophical and sociological concepts, focus is maintained on the agency of the individual, bringing into discussion the senses, emotions, and desires of those who consume outdoor spaces globally.

The Adventure Tourist responds to the requirements of the outdoor adventure industry today and considers how engagement with theory can inform, challenge and support real-world scenarios in this sector.

With contributions from anthropologists and cultural theorists, Study Abroad and the Quest for an Anti-Tourism Experienceexamines the culture and cultural implications of student travel. Drawing on rich case studies from the Arctic to Africa, Asia to the Americas, this impressive array of experts focuses on the challenges and ethical implications of student engagement, service and volunteering, immersion, research in the field, local community engagement, and crafting a new generation of active, engaged global citizens. This volume is a must-read for students, practitioners, and scholars.
For more information, check out this presentation by Michael A. Di Giovine, coeditor of Study Abroad and the Quest for an Anti-Tourism Experience, or these podcast episodes:
Sustainable Study Abroad with Dr. Michael Di Giovine by ODLI on Air
Study Abroad and the Quest for an Anti-Tourism Experience by Meaningful Journeys

The Tourist Experience is complex, intrinsically personal, and highly emotional. Consequently, it is not easy to understand what it is that drives us to continue to travel, and to return to places visited. It is important for all sides of the travel, tourism, and hospitality industries to understand what tourists are searching for as well as what they experience, with emotions playing a central role.

The research outlined in Unravelling Travelling: Uncovering Tourist Emotions through Autoethnography delves into the deep, personal, and very subjective emotions experienced while travelling to foreign places. Taking an autoethnographic approach, this evocative, reflexive, critical and analytical study uncovers a range of personal emotional drivers that resonate across disciplinary boundaries.

Examining the development of autoethnography in the social sciences, where the researchers often expose deeply personal experiences that cannot be directly interpreted from an outsider's perspective, Unravelling Travelling offers an in-depth commentary on the role of autoethnography in the tourism field. This personal account from author Sue Beeton goes beyond simple memoir, exposing the practices of researcher, as well as the methodology employed. Personal travel narratives and poems not only uncover emotions that may not be evident through other research approaches, but also by being highly critical of her own work, Beeton argues the case for and against autoethnography itself.

Fully revised and updated with input from practicing HR professionals, Fundamentals of Human Resource Management, 14th Edition provides students with a concise yet thorough introduction to the quickly evolving world of Human Resource Management (HR). This conversational and engaging text is designed to enhance online and distance learning and covers nearly all topics and competencies recommended by Society of Human Resource Management (SHRM) and Human Resource Certification Institute (HRCI) including human resource functions, strategy, planning, legal context, employee relations, talent acquisition, training and development, performance management, total rewards, health, safety, and labor relations. Every chapter is filled with real-world examples and activities based on current and emerging issues designed to strengthen student comprehension and increase student engagement.

This book provides an introduction to Human Resource Information Systems (HRIS) for those in the public administration field. At the intersection between human resource management and information technology, HRIS is often the key to having and maintaining the personnel data that is essential for hiring and recruitment, strategic planning and analysis, and legal requirements in most public organizations. This book describes what an HRIS system is, what the functionality of such a system should be, and outlines the practical aspects of an HRIS. It also compares the different aspects of human resources in public organizations, non-profit organizations, and private corporations, and how differences across organizations may influence the functionality requirements of the HRIS. Finally, the volume contains both an organizational theory component, which frames how an HRIS interacts with an organization both from a functional standpoint and a reporting standpoint. The book includes a practical component, which includes real-world case studies that illustrate the advantages and pitfalls to implementing an HRIS enterprise system. Providing a thorough introduction to HRIS for both academics and practitioners, this volume is appropriate for researchers, graduate students, and practitioners in the fields of public administration, higher education administration, information systems, computer science, and human resources.

Divided into six distinct parts, this Research Handbook covers the key areas of strategic HRM, the HRM cycle, HRM and the outcomes, linking mechanisms in the HRM value chain, as well as HRM and context. Providing crucial information, Part VI examines the main future challenges for HRM in public organisations and provides extensive knowledge across different areas for future research.

This engaging Research Handbook will be an excellent resource for scholars in public administration as well as HRM practitioners and scholars with interests in the public contexts and how this affects HRM. It will also provide obligatory reading for advanced students to understand the distinctiveness of HRM in public organisations.

This Advanced Introduction provides a cutting edge review of employee engagement, illustrating the theories and key instruments for research that underpin the field and its antecedents and consequences. It translates the science into practice by offering recommendations on how to build an engaged workforce and how to socialize and engage newcomers.

Key features include:

• A state-of-the-art review of the field, including an overview of potential methodologies for measuring employee engagement
• Informed and insightful discussions of different engagement targets and referents and strategic employee engagement
• A keen awareness of international variations in employee engagement.

This book offers a critical research agenda for researchers in business and management hoping to develop their research in organizational settings. It will also benefit managers and other practitioners in overcoming common problems and developing an engaged workforce.

Featuring cutting-edge insights into the field, this book is a crucial resource for advanced undergraduate and postgraduate courses in international human resource management and global talent management. It will also benefit instructors of courses in human resource management who wish to introduce an international perspective in their teaching.

Key features include:

• Updated extensive coverage of key international human resource management issues
• Original case studies that draw attention to key aspects of international human resource management and offer students practical perspectives on the field
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• Teaching materials and chapter slides to support classroom learning.

This book is an essential guide for academics and practitioners to understand employees' differences in personality and how best to motivate them accordingly. The authors provide an in-depth perspective of how organizations can better prepare for the new realities of the workplace. Amidst the war for talent and a continually evolving workplace that has reduced employee psychological attachment, employees prefer to be treated as individuals with the expectation of individual recognition and reward. The authors draw from their personal, corporate, and research experience by combining interdisciplinary perspectives (organizational behavior, human resource management, psychology, sociology, economics) to offer holistic insights into individual expectancy and motivation integral to a successful employer-employee interaction.

Interestingly, research remains lacking on the effects of excessive extrinsic rewards on trust and cooperation. Hence, this book fulfills significant gaps in vital areas that existing studies have not yet sufficiently addressed. These areas are psychological contract, excessive extrinsic rewards, and individual differences in personality (locus of control and general trust). The authors use scenario-based laboratory experiments to examine the moderating effects of locus of control and general trust that underscore employee expectations. The differential effects contribute to insight on behavioral outcomes in the workplace that result from employee perception, personality, and intention towards the provision of rewards.

This insightful Research Agenda considers the current state of research into workplace stress and wellbeing and maps an innovative programme for future investigation that can advance understanding of the interrelationships between work and wellbeing.

Bringing together international contributors to outline the field, the book examines the various costs and impacts of workplace stress on employers and employees. Chapters address key features of the workplace that influence employee wellbeing, including technology use, leadership, work-family relationships and aggression, as well as the unique contemporary effects of Covid-19 on wellbeing. Identifying both substantive and methodological questions that remain unanswered, the book considers the benefits of intervention strategies that are designed to enhance individual wellbeing in the workplace.

Offering a unique picture of the field, this timely book is crucial reading for researchers and graduate students focused on work and wellbeing who are looking for new and innovative avenues for research. Managers and other practitioners will also benefit from its practical insights into the challenges posed by workplace stress and the potential strategies for managing stress.

"Vital for any organization with multigenerational staffs, and for marketers, public relations professionals, HRD managers, or executives." Library Journal, Starred Review
Gentelligence: The Revolutionary Approach to Leading an Intergenerational Workforce presents a transformative way to end the generational wars once and for all. This book first introduces Gentelligence as a powerful business strategy and shows why it is critical for the future of work. It then presents a practical guide and a call to action for leaders of all ages to unlock the potential strengths of each generation. Readers will learn how an intergenerational workforce can be reframed as a profound business opportunity and discover how Gentelligence can help them win the talent war, create strong, diverse teams, and build adaptable cultures that will flourish in an era of rapid change.
Gentelligence shares groundbreaking evidence that will have readers thinking about their generationally diverse workforce in an entirely different way. Readers will discover:
Where generational conflict originates, and how it results in both dangerous ageism and reverse ageism in today's workplaces.Why the generation gap stems from a misunderstanding of shared core values across all generations. How to find essential common ground with colleagues, both older and younger, and recognize the unique needs that come with different generational identities. How generational shaming leads us to view those from other generations as competitors rather than collaborators, further damaging employee engagement, team dynamics, innovation, and organizational culture. How leveraging the unique strengths of each generation at work can lead to a win-win outcome for all. How traditional views on leadership have been turned upside down as a result of new generational dynamics, with many employees currently being led by managers that are younger than themselves, and older leaders struggling to make sense of changing norms around authority and power. Gentelligence reveals the opportunities within an intergenerational workforce and provides actionable tools to help leaders build Gentelligent organizations. Unlike other books on generational leadership, this book rejects common stereotypes assigned to different generations, replacing them with a deep understanding of why those who grew up in different times may behave in unique and valuable, ways. We challenge leaders to go beyond simply accepting generational differences to leverage them proactively to increase engagement, innovation, and organizational success.

Is it possible for Africa to rise above its present unfulfilling conditions for good? Can poverty, inequality, corruption, maladministration, and intolerance be overcome? This special volume of Research in Ethical Issues in Organizations argues that it certainly is.

The epoch of Transcendent Development has arrived, and an authentic African philosophy is at hand to understand it.

In this landmark scholarly anthology, seven chapters blaze a trail towards an African philosophical ethos for organisational and business ethics rooted in the complex South African experience.

With almost unmatched sociocultural diversity, South Africa is an ideal melting pot for the great unity-in-diversity experiment of Universal Dignity. If the disparate people of planet earth have any fighting chance of averting the looming dystopian existential crisis inherent in unsustainable development, the hopes thereof begin in the South. Identity-based polarisation and its attendant torment of destructive strife must be exchanged for a mutually beneficial ethos of fulfilment, that truly "leaves no one behind". This volume offers meaningful pathways to this haven of "Ubuntu".

Edited by Dr. Andani Thakhathi, this special volume of seven chapters presents insightful gems of wisdom that clarify how the self-fulfilling cycle of "Compound-Indignity" may be overcome through the systematic operationalisation of Bantu Wisdom as Transcendent Development. Collectively, the chapters in this special volume contain morally courageous, creative storytelling prose offering paradigm shifts, empirical evidence and surprising "antenarratives" that explain how a harmonious Africa may be realised, starting in the Mother Continent's Southern-most tip.

This book equips readers with the knowledge, insights and key capabilities to understand and practice business activities from ethical and sustainable vantage points.

In our interconnected global business environment, the impacts of business activities are under increased ethical scrutiny from a wide range of stakeholders. Written from an international perspective, this book introduces the theory and practice of ethical and sustainable business, focusing in particular on eco-environmental sustainability, intergenerational responsibilities, current disruptive technologies, and intercultural values of the business community and consumers. Written by an expert author who also brings to the fore non-Western concepts and themes, this book:

• features positive case studies, as well as transferrable and applicable key insights from such cases;
• highlights the importance of taking cultural differences into account;
• takes a transdisciplinary approach which considers findings from research fields including conceptual and empirical business ethics, behavioral economics, ecological economics, environmental ethics, and the philosophy of culture;
• weaves in pedagogical features throughout, including up-to-date case studies, study questions, thought experiments, links to popular movies, and key takeaways.

Written in an accessible and student-friendly manner, this book will be of great interest to students of business ethics, environmental ethics, applied ethics, and sustainable development, as well as business practitioners striving toward ethical, sustainable, and responsible business practice.

This concise and engaging Advanced Introduction provides the conceptual tools necessary to make ethical decisions in today's business world. John Hooker provides an objective and closely-reasoned analysis of ethical issues based on a unified conceptual framework that distils the best of ethical thought into three clearly articulated principles: the generalization, utilitarian, and autonomy principles.

Key features include:

• examples and case studies that illustrate ethical reasoning in complex business dilemmas
• exploration of business ethics in relation to environmental, social, and financial sustainability factors
• coverage of cross-cultural business ethics, technological unemployment, and the ethics of artificial intelligence and machine learning.

This Advanced Introduction will be a valuable resource for academics and advanced students of business ethics and trust, business leadership, and corporate social responsibility. It will also be beneficial for business managers who wish to build an ethical organization, as well as technical personnel who incorporate ethics into automated systems.

As environmental legislation grows more stringent in response to the escalating climate crisis, some of the world's largest corporations have adopted fraudulent mechanisms to keep their margins of profit, and achieve improper competitive advantage. Such mechanisms can lead to problems in the supply chain, a decrease in market value, diminished trust in brands, increased surveillance of companies, as well as damage to the environment.

This book offers a holistic view of the nature and consequences of environmental fraud, bringing together practical examples, empirical research data, and management theory. It will be of interest to academics working in the fields of sustainability management, business ethics, and corporate social and environmental responsibility.