経営学・会計学 — 全 下位分類

This book focuses on the human side of organizational culture. The authors approach organizational culture from the perspective of alignment to mission, vision, and values. Using a Lean Six Sigma structure, the sequence of chapters begins with the organization and its structure, then drills through strategic, operational, and tactical levels of process and behavior which establish and grow the overall culture of the organization over time. The book begins with foundational principles of organization, through the necessity of aligning processes and systems to mission and vision, assessment, gap analysis for improvement, prioritization, and chapters on qualitative and quantitative approaches for reducing variation and improving systems and behavior.

Through this book, readers will:

• Learn the foundation and core concepts of the organization
• Discover the "right" focus of shifting the culture of the organization
• Recognize the building blocks of organizational culture and how to integrate them into a successful, customer-focused system of interconnected processes
• Focus on people as drivers of technology, rather than the reverse
• Explore techniques to address the challenges and concerns of today's training and deployment for organizational performance excellence
• Use the chapters as short discussions or training workshops for either internal education or public/private technical education.

While Lean principles have been around for decades, the practices have yet to keep current with the growing area of Sustainability. This book provides an implementation approach to integrating Lean and Sustainability principles toward a circular economy.

Lean Sustainability: A Pathway to a Circular Economy illustrates an integrated Lean and Sustainability approach that is applicable to manufacturing, healthcare, service, and other industries. This comprehensive approach will guide organizations toward a circular economy to drive competitive business practices further while being environmentally, socially, and economically responsible. The eBook version includes full color images.

This book will help any industry practitioner interested in helping their business improve flow, reduce waste, and become more environmentally conscious.

This book examines the imperative role of global environmental governance, and the need to incorporate corporate environmental accountability and mechanisms for enforcement, to effectively address the global environmental crisis.

The author, Felix Moses Edoho, Sr., examines the issues at the various global, national, and regional levels. In Part I the book examines the issues at the global level and looks at the impact of transnational corporations (TNCs) and globalization on the global environmental crisis. Furthermore, it also examines the efforts of the United Nations in initiating global environmental architecture to tackle the crisis. Part II considers the issues at the national level and focuses on Nigeria. The author explores Nigeria's regulatory and institutional framework for environmental governance and implementation. Lastly, at the regional level in Part III, the discourse centers on how decades of oil exploration and production have unleashed monumental ecological tragedies in the Niger Delta region of Nigeria due to the lack of corporate environmental accountability.

This book will be of great interest to academics and students who are interested in broadening their knowledge of environmental governance and policy in developing countries. It will also be of value to environmental regulatory agencies and public administrators, development professionals, and TNCs.

As identified by Bloomberg Government, the best-performing federal contractors all lobby Congress. We might guess that intuitively. The common perception of Washington, DC, as an insider's game, persists, and it makes sense that the winners lobby. However, focusing only on best-performing contractors limits the view of what unfolds through congressional lobbying or, more importantly, could unfold for even more companies-if they only recognized that they also have access to Congress. The tools of congressional influence are available to every company, yet the overwhelming majority of federal contractors eschew the opportunity to lobby Congress. Sadly, it's not just that companies often don't know how. It's worse; they don't know why lobbying Congress can be helpful.

Defense represents the most significant portion of the federal budget annually reviewed and approved by Congress. As such, it's a valuable case study to understand what may contribute to a concentration of winners that garner federal contracts. Any company can learn by understanding more about lobbying in the defense industry.

The inability or unwillingness to integrate lobbying into a sales strategy stems from hubris, ignorance, and lack of imagination. Thinking, "I've got this," and relying on their wits and narrow networks, too many defense executives struggle to gain real traction and consistently win large contracts. The result? The biggest winners aggregate at the top of the defense industrial base pyramid while the hundreds of thousands of "others" are left to wonder what just happened and why it's so hard.

This book focuses on those who do not lobby. It's almost too easy to conclude the system is unfair, unlikely to change, and populated by well-connected insiders who move through the revolving door. Digging a little deeper, this book reveals that the real challenge to more democratized access to Congress is within our reach-if we could only see it!

The metaverse is the future of business applications and models, and this ground-breaking book points and details a complete and clear picture of how the metaverse can impact the various business segments and how the human element will be maintained within the evolutionary change. This book serves as a guide for those planning to implement and expand the metaverse in their business as well as those already using it on limited levels. Simulated intelligence innovation can reveal intricate and significant examples in robust and information-rich situations that posture difficulties for human insight.

In addition, similar to other burgeoning advancements, the experience and aptitudes accumulated by vendors and consumers, alongside the steady analysis of interactions and information, empower metaverse calculations to be refined and improved. This book illustrates the current advancements and results and expands the analysis of human-centric metaverse applications to business segments and their future effects on overall enterprise management. Essentially, this book elaborates on the impact of the metaverse across business sectors through the use of case studies.

An essential resource to navigate a fast-changing and challenging world, this book presents core concepts and practical insights for enterprise risk management, business continuity management, and organizational resilience.

Business continuity management is a critical aspect that investors and company directors evaluate in terms of an organizations' sustainability and future value propositions in the face of supply chain disruptions, threats of economic recession, climate change, and the COVID-19 pandemic. This guide demonstrates a simple and systematic way to ensure that businesses are prepared for any crisis or emergency, including steps to meet the specific requirements prescribed in the international Business Continuity Standard ISO 22301, with a particular focus on the oil and gas sector. The seasoned author team brings their experience to bear on critical issues such as:

• Where managers lose focus on the need for business continuity - and how to regain it
• How to select and implement a business continuity management tool
• How to plan for the "macro scenario" that combines supply chain management, risk management, business continuity, and crisis management
• How to best utilize "peace time" to explore business continuity plans and strategies
• Why organizations should invest in business continuity even when the "going is tough in revenue and sales"

This guide to understanding the role of business continuity and management as an organizational strategy will earn its place on the desks of senior leaders, health and safety directors, consultants, corporate trainers, and business continuity and risk management professionals.

Leadership is a risky business. In the current world, change is the new normal and only constant. As change grows, so does risk. Thus, leaders must be master change agents and master mitigators of risk. But, how will leaders succeed if they don't measure and lack insight? Simply put, they won't. Those that are successful in these arenas will ride the waves of success during their tenure on the leadership stage.

In contrast, their counterparts will be crushed by the never-ending waves of disruption. Often leaders or those aspiring erroneously view leadership power from a self-interested perspective. They see power through the lens of a title, position, control over others, influence, emotional intelligence and the like. Unfortunately, this view is misaligned and short sighted. Another perspective of leadership is the ability to impact positive change for those around you. In reality, leaders are those that use their gifts, skills and knowledge to educate and empower others in the long run.

The purpose of this book is to unveil insight as to the true meaning of leadership power - how to attain it, how to leverage it to add the greatest amount of value to humanity, how to weaponize it to marginalize and eliminate risk and how to share it with others so they can carry the torch once you step off the leadership stage.

In this book, readers will learn:

• How to master the art of change
• The value of leadership self-advocacy
• The pearls and pitfalls of leading integration teams
• The unintended consequences of sharing knowledge
• The sidewinder effect of misinterpreting root causes of success
• The leadership test of humility
• Leadership matchmaking to ensure the right leaders are selected to solve the organization's problems
• Leadership Loopholes: The Houdini Effect
• The risk of underestimating leadership value
• The risk of not focusing on the right attributes
• The risk of leading turnarounds

This book is about the primary symptoms present in a dysfunctional culture that could have devastating outcomes for any organization. The book outlines each of the seven sins in each chapter.

Each of the first seven chapters (Chapters 1-7) starts with a famous quote related to each of the sins and then immediately recounts stories ripped from the headlines describing well-known corporate failures but with a personal touch from former employees who experienced those stories from inside the company. (The sources for these stories are all cited in their Bibliographies).

The seven sins of organizational culture are linked with seven different corporate scandals that serve as a "lesson learned" as well as seven stories of organizations that have been successful with each respective organizational attribute as follows:

1. Flawed Mission and Misaligned Values uses WorldCom as the lesson learned and Patagonia as the success case
2. Flawed Incentives uses Wells Fargo as the lesson learned and Bridgeport Financial as the success case
3. Lack of Accountability uses HSBC as the lesson learned and McDonald's as the success case
4. Ineffective Talent Management uses Enron as the lesson learned and Southwest Airlines as the success case
5. Lack of Transparency uses Theranos as the lesson learned and Zappos as the success case
6. Ineffective Risk Management uses the 2008 mortgage industry collapse as the lesson learned and Michael Burry as the success case
7. Ineffective Leadership summarizes all of the foregoing sins as failures of Leadership

In each chapter and for each organizational sin, the author offers seven attributes of a healthy culture to counter the cultural dysfunction. The seven healthy attributes for each of the seven sins are all original content.

In Chapter 8, the author offers an approach for assessing an organization's culture by providing seven ways to measure the different drivers of organizational culture. The ideas for how to measure corporate culture is original content, with some references to existing frameworks (all cited in the Bibliography),

Finally, in Chapter 9, the author offers a step-by-step outline for transforming the culture. The chapter starts with a story about how Korean Air suffered multiple crashes due to their corporate culture but were able to successfully transform their culture. (The source for the Korean Air story is cited in the Bibliography).

There are seven appendices, most of which are by the author except for the maturity of risk management, which references an OECD (government entity) risk management maturity framework.

The world and its business environments are in a state of constant change. The reality today is that organizations and their leaders are faced with increasingly daunting demands for change and, unless they build organizations that can keep pace with these fast-changing environments, it will be a challenge simply to survive while, at the same time, continuing to thrive and embrace uncertainty and disorder.

One effective example of a world-renowned company that survived an existential crisis to become one of the most iconic companies in the world: The LEGO Group. In Building a Global Learning Organization (CRC Press, 2014), the authors showed how to develop and implement a global structure for learning based on the TWI (Training Within Industry) methods. In that book, you learned how the LEGO Group worked on business transformation through changes in organizational learning systems, including new ways of working and other Lean transformational initiatives. Great organizations have used that book as a benchmark for global and national rollouts of TWI programs and standard work initiatives.

In this book, you get inspiration on how the LEGO Group met these challenges by developing and implementing a framework for transformations to create a common approach to designing, leading and anchoring change in an effective and impactful way. You get insights into the journey which began by designing the LEGO Way of Change, the process of testing the approach in a bigger transformation which, based on pilot learnings, was implemented in transformational initiatives. This book outlines some of the approaches that the LEGO Group implemented in order to ensure change would be both successfully implemented and sustained, including in-depth guides on impactful interventions with both leaders and people in the organization.

The author discusses personalizing and navigating change as well as designing change in the organization and measuring its impact. You will continue learning more from specific real-life case studies from business leaders focused on different kinds of transformation, from reshaping functional teams to optimizing lead time through improved ways of working.

When it comes down to it, change is about the people side of the equation. It is easy to change strategy, process, or technology, but it is harder to change individuals, people, and their behaviors. This book will provide inspiration and guidance on how to bring the people side of change into play in an effective and impactful way.

This textbook provides students with the skills and techniques necessary to analyse business case studies from a strategic perspective. With career development and impact in mind, the book goes beyond simply listing tools, instead teaching students how to prepare for a major strategic business case analysis project, how to position their analysis on a spectrum from reductionist to holistic approaches, how to critically engage with theory and case data, as well as how to leverage their work after completion.

A logical approach is offered, taking the reader through the analysis journey, from preparing to analyse a case study to conducting the analysis and maximising the impact going forwards. A comprehensive analysis task is incorporated, which asks the reader to reflect on a range of case data, understand the choices of analytical positioning and tool selection, and develop an analysis based on this positioning. Further pedagogical features include:

• Reflective practice exercises at the end of chapters, allowing the student to self-identify areas of strength and weakness as they develop through the process
• Worked examples based on cases reproduced in the book, allowing the student to follow the analytical process that the author went through in different analysis modes
• Quotes and analysis insights from former students who have previously conducted a strategic business case analysis, aiding reflective practice

As case study analysis continues as a core component of teaching across business schools, this unique text will help to build key skills in advanced undergraduate, postgraduate, MBA, and executive education students conducting strategic business case analysis. Support material includes PowerPoint slides as well as video content.

This book introduces the concepts, perspectives, and importance of integrated marketing communication (IMC). It presents the history of Indian advertising, the strategic importance of IMC, and a discussion on social and cultural factors that enhance the effectiveness of marketing communication.

Attuned to an evolving, Internet-driven, social media-connected world, the book covers all the important forms of communications used by business organizations, touching upon key areas, from marketing plans, branding, positioning, and creative briefs to copywriting, design. It takes the readers through the varied strands of IMC, including advertising, public relations, direct marketing, and sales promotion. The volume also presents considerations for each major media format with an aim of sending their messages to the end consumer.

This volume will be an invaluable resource for students, scholars, and marketing professionals as it covers a wide range of topics like communication strategies, advertising, marketing, brand management, media studies, and public relations.

In a world that is increasingly wary of artificial intelligence (AI), this book explores the pressing need for strategic communicators to move away from being advocates for AI and move towards a more critical activist role that enables them to counter AI-driven threats to communities and relationships.

AI is contributing to inequality, misinformation and environmental damage, among other problems. This book argues that strategic communicators are uniquely placed to help counter AI-driven challenges because of their skills in relationship-building and their ability to craft and deliver messages effectively. By discussing the different professional activist approaches that communicators can take in relation to growing AI challenges, the book offers multiple perspectives that will help to build knowledge in diverse settings and develop practice, especially in community and activist strategic communication.

Research-based and combining theory with practice, this thought-provoking book will be welcomed by strategic communication scholars and practitioners alike eager to develop a critical approach to the challenges surrounding AI.

This highly regarded textbook provides the definitive account of Customer Relationship Management (CRM) concepts, applications, and technologies, focusing on how companies can create and maintain mutually beneficial relationships with customers.

Readers will gain a thorough understanding of the conceptual foundations of CRM, see CRM in practice through illustrative case examples and exercises, and understand how to organise customer data gathering, analysis, and presentation for decision making. The book achieves these outcomes by first considering strategic CRM before moving into operational CRM and, finally, onto analytical aspects of CRM.

The fifth edition has been fully updated to include:

• A series of new case examples to illustrate CRM within various regional and industrial contexts, including those relevant to large, medium, and small enterprises
• A series of new exercises and discussion questions to help readers understand CRM concepts and to support pedagogical processes, particularly in higher education environments
• A greater emphasis on managerial applications of CRM through new content to help guide managers
• An updated account of new and emerging technologies relevant to CRM
• Expanded coverage of customer experience (CX), customer engagement (CE), and customer journey management (CJM)

Customer Relationship Management is essential reading for advanced undergraduate and postgraduate students studying CRM, Sales Management, Customer Experience Management, and Relationship Marketing, as well as executives who oversee CRM functions. Online resources include an Instructor's Manual, chapter-by-chapter PowerPoint slides, and a bank of exam questions.

Digital Content Marketing: Creating Value in Practice introduces the principles of the content marketing discipline and serves as a guide to any professional or student who wants to learn how to successfully plan and implement digital content marketing strategies and tactics.

Filled with contemporary examples of the most successful creative content marketing practices, case studies and professional advice from subject experts, this text offers an in-depth view of the world of content marketing from a value-based perspective. The textbook also includes practical advice on content marketing ideation, content management and content curation, as well as offering recommendations for the best content marketing software.

The textbook offers a good balance of both theory and practice and is suitable for advanced undergraduate students and postgraduate students studying content marketing, digital marketing or social media marketing. Support material includes an instructor manual, chapter-by-chapter PowerPoint slides and a test bank of exam questions.

This volume examines the importance of strategic brand imaging and brand management. It covers the fundamentals of launching, growing, leveraging, and managing brands in a global context, the strategic decisions related to brand building, and the integration of the 4Ps in implementing the brand strategy. The book presents a practical perspective on building brands through social media and using artificial intelligence technologies. Readers will get a clear introductory understanding about the role of consumer behavior, the research methods that every brand manager must be familiar with, brand architecture, portfolio, brand equity, and valuation.

Branding requires vision to foresee, logic to understand the market, and the art of understanding consumers. This book is a guide for readers and professionals who are interested in all aspects of branding and brand building. It will also be useful for scholars and students of Marketing, Advertising and Brand Management, Business Studies, Business Communication, Media and Journalism and Public Relations, and for marketing professionals. It will help them understand fundamentals and practical application of brand management.

This new volume, Post-Disaster and Post-Conflict Tourism, now going into its 2nd edition, takes an in-depth look at how global geopolitical tensions and global threats affect the tourism industry and offers tools and strategies for meeting these challenges.

The book is updated with chapters that include new research, studies, and experiences, many of which consider the fall-out from the COVID-19 pandemic on tourism. It also includes five brand new chapters, for over 50 new pages of text.

With chapters by well-versed scholars who have worked as experts in post-disaster and post-conflict tourism, the book presents a host of case scenarios along with innovative strategies that can be implemented by postcolonial, post-conflict, and post-disaster destinations to encourage travel and tourism in these areas. Topics include using tourism as a vehicle for economic recovery, educating tourists at the pre-visit stage, developing and employing postcolonial branding and self-branding, using sports tourism and food events as a marketing strategy, the ethics revolving around post-disaster consumption, and much more. The new chapters discuss tourism in the age of the coronavirus pandemic and its dramatic disruptive effect on the tourism industry. The authors delve into post-COVID tourism marketing, health and wellness education and practices, ethical considerations for tourism operators, and more. A chapter also considers the challenges of sustainable supply chain management in tour operations.

With contributions from experts in this emerging field, this volume is a rich resource for travel and tourism professionals, policymakers, researchers, and others. It creates a bridge between the conceptual discussions around "dark consumption" (tourism directed to places that are identified with death and suffering) and the urgency to develop empirical models that support destination marketing organizations in a rapidly changing world.

Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in brand management and brand co-creation. This new volume provides an enlightening perspective on brand co-creation, brand management, and branding through contemporary conceptual discussions and empirical research studies from thought leaders. Providing a step-by-step guide to the brand co-creation and branding process in the hospitality and tourism industry, the volume identifies cutting-edge measurements, strategies, and metrics for capturing and measuring brand co-creation and highlights best practices in implementing brand management marketing strategies.

Starting with a basic understanding of brand (value) co-creation, the volume then explores deeper by defining the concept, describing the ways to measure it, and providing several strategies to capitalize on it. The authors emphasize the interrelationship of these concepts and how they manage brand co-creation. The book illustrates the concepts with examples from around the globe.

Topics cover the impact of social media on brand co-creation during the COVID-19 outbreak in the tourism industry, co-branding emerging tourist destinations, analysis of the content of hotel websites, creating better customer value, brand co-creation in e-sports gaming events, post-COVID-19 educational tourism, and more. The volume also presents a chapter on the state-ofthe-art role of augmented reality and virtual reality in improving the customer experience.

A synthesis of a decade-long effort in brand co-creation, the book will be valuable to academics, practitioners, consultants, destination management organizations (DMOs), and managers looking to improve brand co-creation pre-, during-, and post-pandemics.

This book explores the concept of authenticity in tourism through the analysis of six tourist sites in Guangdong Province and Macau, China.

Through a review of tourism literature, it develops the concept of pseudo-authenticity in which tourist sites and cultural products function to give signs of authenticity for tourists. This is achieved through the influence of media, authentic fakery, and facadism. Readers will gain greater insight into tourist sites in China that operate through cultural preservation, the miniaturization of cultural assets, and the replication of foreign signs through reproductions of foreign cities. The authors outline the tourist sites, an aesthetic analysis, on-site interviews with tourists, and an examination of online reviews of the sites.

This is a useful work for scholars and students of tourism studies in China and around the world, especially those concerned with issues of authenticity and the effects of commodification on cultural assets.

This book explores the opportunities, challenges, and effective approaches to organizational change regarding diversity, equity, inclusion, and belonging.

Featuring application-based case studies and practical guidelines for meaningful organizational change, this book problematizes some of the current DEI initiatives in today's organizations. It examines multiple forms of diversity (e.g., race, age, and mental health) from a variety of perspectives (e.g., leadership and employee), with case studies that demonstrate how changemaking efforts can be reimagined and implemented in better, more nuanced, and more sustainable ways to produce meaningful organizational change. Through these case studies, readers learn from organizations' successes and failures in their attempts to implement DEI practices. Each chapter concludes with explicit practical implications and/or actionable recommendations for organizational changemaking.

This text will make an impactful addition to courses in communication and diversity or organizational communication/change at the advanced undergraduate or graduate level, and will be an essential guide for professionals wishing to lead change in their organizations.

This book presents Perception Coaching (R) as a model that enables coaches to support their clients in understanding the impact of their attitudes in themselves, helping individuals, teams, and organizations reduce their inherent biases to more effectively collaborate, innovate, and support each other.

Dr. Bengtson approaches coaching through the lens of educational psychology in three parts, starting with understanding self and others, moving on to interactions and teams, and finally culture and organizations. Filled with strategies throughout, the book focuses on examining natural patterns of thinking and acting to uncover perceptual filters so that the unexamined and unexplained may be brought to light and understood. Covering topics such as emotional intelligence and communication styles, the book aims to help coaches support their clients pursue purpose, increase inclusion, and create innovation.

This book is invaluable reading for current and aspiring coaches and non-profit and corporate leaders, as well as talent development professionals.

This book provides a uniquely practical approach to strategic marketing planning. Combining a comprehensive overview of theory with practice, each chapter takes the reader step by step through the strategic marketing process. Beginning with situation analysis, it moves on to marketing strategy (targeting and brand positioning) and finally details the overall implementation and creation of customer values.

This second edition has been fully updated to integrate both sustainability and digitalization throughout the whole strategic planning process, covering analyzing consumer needs, setting goals, choosing a brand positioning, and marketing communication. Subjects such as big data, AI, online behavioral targeting, influencer marketing, and social media are explored, accompanied by plentiful examples. A unique feature is the full integration of sustainability within normal marketing, led by a new customer value model. Strategic Marketing Planning equips the reader with the necessary tools and techniques to develop and deliver a thorough and effective marketing strategy.

With a broad range of international case studies that bring the theory to life, this well-renowned text is vital reading for undergraduate and postgraduate students of marketing management and strategic marketing. It should also be of interest to marketing practitioners who want a clear overview to aid them in the planning process. Support materials include PowerPoint slides.

#1 bestselling privacy book from Taylor & Francis in 2023 and 2024!

Congratulations! Perhaps you have been appointed as the Chief Privacy Officer (CPO) or the Data Protection Officer (DPO) for your company. Or maybe you are an experienced CPO/DPO, and you wonder - "what can I learn from other successful privacy experts to be even more effective?" Or perhaps you are considering a move from a different career path and deciding if this is the right direction for you.

Seasoned award-winning Privacy and Cybersecurity leaders Dr. Valerie Lyons (Dublin, Ireland) and Todd Fitzgerald (Chicago, IL USA) have teamed up with over 60 award-winning CPOs, DPOs, highly respected privacy/data protection leaders, data protection authorities, and privacy standard setters who have fought the tough battle.

Just as the #1 best-selling and CANON Cybersecurity Hall of Fame winning CISO Compass: Navigating Cybersecurity Leadership Challenges with Insights from Pioneers book provided actionable advice to Chief Information Security Officers, The Privacy Leader Compass is about straight talk - delivering a comprehensive privacy roadmap applied to, and organized by, a time-tested organizational effectiveness model (the McKinsey 7-S Framework) with practical, insightful stories and lessons learned.

You own your continued success as a privacy leader. If you want a roadmap to build, lead, and sustain a program respected and supported by your board, management, organization, and peers, this book is for you.

This book introduces the step-by-step processes involved in using MCDM methods, starting from problem formulation, model development, and criteria weighting to the final ranking of the alternatives. The authors explain the different MCDM methods that can be used in specific manufacturing environments. The book explains the conceptual frameworks of how these methods are applied with special focus on their applicability and usefulness. The authors begin with an introduction to multi-criteria decision-making, followed by explanations of 29 MCDM methods and their applications. The final sections of the book describe helpful normalization techniques and criteria weight measurement techniques. The collection of diverse range of manufacturing applications and case studies presented here will aid readers in applying cutting-edge MCDM methods to their own manufacturing projects. As both a research and teaching tool, this book encourages critical and logical thinking when applying MCDM methods for solving complex manufacturing decision-making problems.

This insightful edited collection brings new insights and a novel approach to entrepreneurship education by situating findings within the Central and Eastern European (CEE) countries, exploring pedagogies associated with both academic and professional entrepreneurship to further the field.

Drawing on experiences and best practices within the CEE countries (such as Poland, the Czech Republic, Hungary, and Slovakia), the book takes a comparative slant and addresses the call for a pragmatic and critical approach to entrepreneurship pedagogy, offering a systematic review of effective methods and tools introduced at various levels of entrepreneurship education and across disciplines. Highly cross-disciplinary and spanning all levels of formal education, the contributions address long-associated challenges to entrepreneurship education such as the advancement of an entrepreneurship pedagogy that teaches both for, and through, entrepreneurship, as well as difficulties surrounding the teaching of an entrepreneurial mindset, competence, and the collation of knowledge in the field more widely.

This volume will be of pivotal interest to researchers, scholars, and post-graduate students in the fields of entrepreneurship education, international and comparative education, and pedagogy more broadly. Those specifically looking at the development of education in the CEE countries will also find the book valuable.