経営学・会計学 — 全 下位分類

This comprehensive second edition provides an updated essential guide to the key issues, methodologies, concepts, debates, and policies that shape our everyday relationship with advertising.

This updated edition takes a critical look at advertising and promotion during the explosion of digital and social media, as well as with significant social and cultural shifts, including the COVID-19 pandemic, the rise of the Black Lives Matter movement, the destabilization of democracies and rise of authoritarianism around the world, and intensification of the climate crisis. The book offers global perspectives on advertising and promotion with attention to issues of diversity and difference. It contains eight sections: Historical Perspectives on Advertising and Promotion; Promotional Industries; Advertising Audiences; Advertising Identities; Advertising and/in Crisis; Promotion and Politics; Promotionalism and Its Expansions; and Advertising, Promotion, and the Environment.

With chapters written by leading international scholars working at the intersections of media and advertising studies, this book is a go-to source for scholars and students in communication, media studies, and advertising and marketing looking to understand the ways advertising has shaped consumer culture, in the past and present.

Ambiance, Tourism and the City considers how tourism and urban development affect the lived ambiances of contemporary cities around the world. As most of the existing literature on sensory atmospheres says little about the intersection between tourism and atmospheric production, this book affirms the centrality of the notion of ambiance as a mode of inquiry into the making and remaking of urban places for tourist consumption.

The book takes the reader into the sensory worlds of a traditional Italian marketplace, a jungle park in Kuala Lumpur, a slum in the Colombian city of Medellin, or the "sun and sand" tourism destinations in Southern Spain, among other case studies. It offers new insights into the impact of tourism on the urban environment from multidisciplinary perspectives and a wide range of geographical regions across Europe, North America, Asia, and South America. Through these contemporary case studies, the book further deepens our understanding of the ways in which "ambiances" and "atmospheres" pervade the physical regeneration and sensory transformation of contemporary tourist destinations. Conversely, this book offers insights on the effects of tourism on everyday urban experience.

By bringing together a diverse group of scholars and case studies to present a global perspective on the atmospheric production of the tourist city, this book is to serve as a valuable reference tool for researchers and undergraduate and postgraduate students with an interest in urban ambiances, tourism, cultural geography, and urban planning.

Chapter 1 of this book is freely available as a downloadable Open Access PDF at http://www.taylorfrancis.com under a Creative Commons [Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND)] 4.0 license.

International marketing is a core disciplinary area within the broader international business field. Over the last 25 years, significant research attention has been devoted to addressing managerially relevant and theoretically important research questions pertaining to country entry modes and choices, international branding decisions, establishing, developing, and managing cross-border seller-buyer relationships, and other international marketing strategy issues. This book features key international marketing contributions to the international business literature.

This handbook collects the most up-to-date scholarship, knowledge, and new developments of big data and data analytics by bringing together many strands of contextual and disciplinary research. In recent times, while there has been considerable research in exploring the role of big data, data analytics, and textual analytics in accounting, and auditing, we still lack evidence on what kinds of best practices academics, practitioners, and organizations can implement and use.

To achieve this aim, the handbook focuses on both conventional and contemporary issues facing by academics, practitioners, and organizations particularly when technology and business environments are changing faster than ever. All the chapters in this handbook provide both retrospective and contemporary views and commentaries by leading and knowledgeable scholars in the field, who offer unique insights on the changing role of accounting and auditing in today's data andanalytics driven environment.

Aimed at academics, practitioners, students, and consultants in the areas of accounting, auditing, and other business disciplines, the handbook provides high-level insight into the design, implementation, and working of big data and data analytics practices for all types of organizations worldwide. The leading scholars in the field provide critical evaluations and guidance on big data and data analytics by illustrating issues related to various sectors such as public, private, not-for-profit, and social enterprises. The handbook's content will be highly desirable and accessible to accounting and non-accounting audiences across the globe.

Adopting an intersectional lens, this book comparatively examines the multiple processes and systems of power that frame the experiences of female entrepreneurs in the Caribbean and the fluid ways in which they respond to these. Specifically, it challenges entrepreneurial scholars who are concerned with the experiences of women within that sector to critically interrogate interlocking structures of power (e.g. gender, race, class, age, industry-based hierarchies) that operate within that space, the marginalizing effects of related processes, and the extent to which these affect their thinking and practices of female entrepreneurs within the region. Through comparative lenses, the book highlights the structural and relational realities and complexities that undergird the entrepreneurial landscape within the region, the effects of these on the entrepreneurial identities, positionalities, and practices of female entrepreneurs. It underscores the many ways in which they navigate that terrain. In so doing, the book offers critical insights into the historical, socio-cultural and economic parameters within which female entrepreneurs in the region engage, the lived realities associated with these, the prospects or possibilities for re-presenting or re-framing such contextual and discursive spaces. It also provides necessary understandings of the motivations, positions, prospects, possibilities and constrains of entrepreneurial women in the region and the policy implications of these realities. This book offers insights for scholars and policymakers that are important for (i) understanding the current gaps in entrepreneurial research and policy, (ii) the tools, methods, and strategies that are needed to address these contextual and discursive realities, and ultimately, (iii) the ways in which policy makers and local governments can promote the authentic empowerment of female entrepreneurs in the region, while giving considerations to precarious realities of women.

This book focuses on digital innovation and sustainability in the Asian region in the context of business and management. Managers and policy makers rely on digital technologies to face the region's sustainability challenges and solve sustainability problems. From business perspective, sustainability is defined as the adoption of business strategies, activities, and operations that meet the needs of the firm and its stakeholder today while protecting, sustaining, and enhancing the human and natural resources that will be needed in the future. Digital innovation refers to the application of digital technologies to existing business problems as well as the development of the firm's strategy, culture, and human resources talent to deal and use digital technologies to solve sustainability issues. There is a consensus among scholars and practitioners that organizations need digital innovation to stay competitive. Businesses that are digital innovators consider new ways to solve old and new sustainability problems facing the Asian region. This book, with its practical examples, gives the reader impulses for new Asian's approaches and encourages the readers to dare to think and act in new ways.

This book is the first annual compilation of innovative ideas and valuable managerial solutions produced by the region's managers and decision-makers who think and act creatively, helmed by Tobias Endress and Yuosre F. Badir from the School of Management at the Asian Institute of Technology.

This reference work offers comprehensive perspectives on servant leadership. Featuring a cadre of leading world-class scholars, practitioners, and contributing authors from diverse fields of inquiry, it aims to collate research on servant leadership with a particular focus on its moral and spiritual dimensions.It is divided into sections that center on topics such as character, philosophical influences, diversity and inclusion, critiques of servant leadership as well as examples of servant leaders

Though first introduced in the 1970 by Robert Greenleaf, the field of servant leadership is still lacking consensus on a definition and a theoretical framework. The goal of this reference work is to begin to fill this gap by assembling the scholarship of the top scholars in this field and providing a go-to source for information on the theory and practice of servant leadership. This handbook will serve as an essential resource for researchers, scholars, and students of organizational behavior, human resource management, and business ethics, as well as consultants and business leaders interested in discovering the best leadership models to suit contemporary organizations.

Chapter "Palatable disruption: the politics of plant milk", chapter "Feeding the melting pot: inclusive strategies for the multi-ethnic city", chapter "A carrot isn't a carrot isn't a carrot: tracing value in alternative practices of food exchange", chapter "Virtualizing the 'good life': reworking narratives of agrarianism and the rural idyll in a computer game" and chapter "'Workable utopias' for social change through inclusion and empowerment? Community supported agriculture (CSA) in Wales as social innovation" are available open access under a Creative Commons Attribution 4.0 International license via link.springer.com.

The presence of enterprising activity, which now permeates universities globally, leaves a notable legacy and impact on both individuals and institutions. This book explores the universal and growing relationship between entrepreneurship and higher education.

Beginning with a general introduction to entrepreneurship education-related applications of pedagogy and educational philosophy, the book goes on to discuss institutional and stakeholder relevancy, followed by the cultural impact of entrepreneurship. In doing so, the book highlights the multifaceted nature of embedded entrepreneurship within institutions pedagogically, philosophically, socially, and structurally.

Acknowledging several perspectives of entrepreneurship, the author addresses the core questions for higher education, reflects on thematic case studies concerning enterprise and entrepreneurship within the sector, and presents a new model for university-based entrepreneurship across teaching, research, and business development activities.

There have been significant advances in entrepreneurship education pedagogy over the last two decades. However, a gap remains with many questions about exactly what we should be teaching in the classroom and how we should be teaching it. Stakeholders of all types - students, parents, employers, accrediting bodies, and government officials - are all looking for clarity, transparency, and a stronger sense of exactly what should encompass an entrepreneurship education.

What should the outcome of entrepreneurship courses and programs be? What are we currently teaching? What should we be teaching? And, how should we be teaching it, are just some of the foundational questions addressed in The Age of Entrepreneurship Education Research. The collection of renowned entrepreneurship education researchers explores topics such as the theory of ideation, how to develop an expertise approach, how to reimagine entrepreneurship education to promote gender equality, how to activate an entrepreneurial mindset for neuro-diverse students, and more. The volume is bookended with an opening chapter that traces the evolution of entrepreneurship education research and a closing one that looks toward the future.

This volume is of great interest to both teachers and students and practitioners in entrepreneurship, business and education.

Technology Innovation discusses the fundamental aspects of processes and structures of technology innovation. It offers a new perspective concerning fundamentals aspects not directly involved in the complex relations existing between technology and the socio-economic system.

By considering technology and its innovation from a scientific point of view, the book presents a novel definition of technology as a set of physical, chemical and biological phenomena, producing an effect exploitable for human purposes. Expanding on the general model of technology innovation by linking the model of technology, based on a structure of technological operations, with the models of the structures for technology innovation, based on organization of fluxes of knowledge and capitals, the book considers various technological processes and the stages of the innovation process.

• Explains a novel definition of technology as a set of physical, chemical and biological phenomena producing an effect exploitable for human purposes
• Discusses technology innovation as result of structures organizing fluxes of knowledge and capitals
• Provides a technology model simulating the functioning of technology with its optimization
• Presents a technology innovation model explaining the territorial technology innovation process
• Offers a perspective on the evolution of technology in the frame of an industrial platform network

The book is intended for academics, graduate students and technology developers who are involved in operations management and research, innovation and technology development.

The last two decades have seen a shift towards service-based value in a process referred to as servitization. Manufacturers have been challenged to create relevant knowledge and adapt to this change.

This book will be of interest to academics, students and practitioners in servitization, knowledge creation and knowledge management, especially those interested in Asian economies.

What are the key factors affecting global supply chains today and how can we manage them? Starting from the concept that 'there is no point driving a Ferrari in a traffic jam', Ron Basu provides practical tools and techniques of good supply chain management to add value, deliver cost reduction and improve customer satisfaction.

This new edition specifically focuses on seven contemporary challenges that have affected global supply chain management. Recent disruptions to global supply chains created by COVID-19 and the Ukraine conflict have resulted in significant geographical shifts in supply and demand. High inflation and the cost of living crisis have, in turn, created problems for finely-tuned global supply chains. The economic and business environment has also become more demanding, due in part to political pressures including nationalism and Brexit: for example, supply chain pressures caused by Brexit have resulted in increased red tape. Other factors have had a gradual and positive effect, such as climate change initiatives, Industry 4.0 and the digital revolution. The issues that affect the performance of global supply chains are sometimes interrelated, but all of them really matter because businesses have become increasingly global. This book addresses these challenges and explores how to deal with them. In addition, there are new and updated chapters on lean and agile supply chains, e-business, emerging markets, sustainability and green issues, global supply chains for services and event management, retail management and major project management.

Managing Global Supply Chains is a practical and highly readable text with real-life examples and excellent coverage. It is an ideal companion for post-experience business students, learning professionals and anyone interested in supply chain management.

With this book comes a message that the authors have for management and entrepreneurship experts around the world. Beyond the myth of the 'start-up nation', 'hypergrowth', and speculation on future business value, there exists an alternative form of entrepreneurship that young entrepreneurs are embracing. They call it "entrepreneurial activism" and its philosophy is "community first, start-up second". Guiding entrepreneurs to reap the benefits of brand and market development, the authors present a five-step approach on how to develop a community and launch a start-up within it. This guide explores how best to define a cause and create a movement, to recruit volunteers and create opportunities within a community.

The collaboration between the three authors creates an enticing mix of entrepreneurship and marketing perspectives that bridges the academic and professional worlds and shares a wealth of business expertise and experience from three continents.

This book contains contemporary discussions on technology, business models, and the adoption of digital manufacturing systems. The book's initial chapters cover technological details underpinning the digital manufacturing systems, for example, cyber-physical systems and digital twins. Next, the book discusses how organizations modify their business models using concepts such as servitization and platforms to leverage digital manufacturing. The latter chapters focus on how a country's unique economic and infrastructural context influences digital manufacturing adoption in terms of technology and business models and frameworks to evaluate readiness for digital manufacturing. With perspectives from different continents, the book appeals to academic researchers and industry alike.

This book examines the changes in many kibbutz factories which have recently transformed from socialist entities, with egalitarian and cooperative relationships, to hierarchical and market-driven structures.

Focusing on five case studies from an ethnographic perspective, the book explores the reasons for this organizational change and examines its ideological, social, and economic causes. Ranging from organizational culture as a tool for economic success to the cooperative clan lifestyle and its organizational experience for improving human life and economic production, the author uncovers and investigates various hidden layers of the organizational culture in the kibbutz, revealing that cultural change in the factories was intended as a way of coping with a changing competitive environment. Adding new typologies for familial business types, demonstrating how hybrid organizational structures have promoted economic success, and examining the lesser-studied communal perspective, it shows how social development can be used to provide a deeper analysis of the kibbutz industry as a microcosm of the changes in communal lifestyle that have recently shifted toward materialism and capitalism. As such, The Kibbutz Industry will appeal to scholars and students with interests in the sociology of organization, business studies, human resource management, and organizational behavior.

Though still a journey filled with resistance, a struggle for space and the recognition of rights, the Brazilian LGTBQIA+ population has achieved some legal and social progress. Yet transphobia in Brazilian society is one of the biggest problems for trans people; this social exclusion generates a multitude of difficulties when entering the formal labor market. Even companies that are considered LGBTQ+ friendly often focus more on "LGB" than "TQ+".

An ANTi-History about Transgender Inclusion in the Brazilian Labor Market answers repeated calls to correct the neglect of voices from the global south and the scarcity of work on gender and transgender peoples in organizational history. Luna and Barros investigate socio-political relations of actors-networks, highlighting the main mobilizations and demobilizations in the trajectory of transgender people inclusion in organizations in Brazil. (Re)assembling a version of history about transgender people's labor inclusion and introducing a network rhizome, the authors rescue memories in the transgender-society-labor market relationship, revealing the silences and broader context surrounding recent employability initiatives.

Speaking to management academics and reaching beyond to inform actions, policies, and initiatives for the inclusion of trans people in the job market, An ANTi-History about Transgender Inclusion in the Brazilian Labor Market is a novel and extremely important addition to the field of Organizational Studies.

This timely book collects the latest research on digital transformations unfolding in agriculture across the globe, with a special focus on Russia and the member countries of the Commonwealth of Independent States. The authors present a coherent framework for understanding the factors driving digital transformation of agriculture as a whole industry and agricultural enterprises in particular, through the prism of global trends, adoption opportunities, and barriers of economic digitalization and the ongoing transition to Industry 4.0. The volume serves as a unique source of cutting-edge research on the frontier digital technology available for agricultural enterprises, as well as it discusses predominant strategies, potential drivers of change, and responses to digital technology challenges faced by the industry. Such topics as intelligent systems, data analytics and machine learning, digital platforms, services and ecosystems, as well as the Internet of Things are extensively covered by the leading researchers, with numerous cases of industry technology applications.

This volume makes a unique contribution to the study of digital technology applications for building innovative agriculture, capturing critical trends and benchmarks in digital transformation of the whole industry. Due to its practical focus, the book appeals to practitioners and policymakers, not just academics. This is also a valuable resource for graduate students interested in digital technology advances, firm competitiveness, and sustainable innovation.

This book aims to assess the roles of entrepreneurship and social innovation for socio-cultural changes. It also evaluates farmers' performance in disaster risk management at a community level toward sustainable regional development in a rural haor region of Bangladesh. To achieve the purpose of the research, both a qualitative method (Trajectory Equifinality Modeling, TEM) and a quantitative method (Structural Equation Modeling, SEM) are introduced, based on the results of case studies on local entrepreneurs, interview and focus group discussions with stakeholders, and questionnaire surveys of farm households.

First, the results clarify that social capital is critically important both for male and female entrepreneurs in the haor region, and that education is more important to women for empowerment and technology adoption in the entrepreneurial ecosystem in the haor region of Bangladesh. In addition, it makes clear that the Common Interest Group approach plays a role for women's empowerment in the target region. Furthermore, it identifies the multi-causal relationships among the factors affecting farm households' performance in disaster risk management at the community level.

This book helps readers to understand regional development through social and cultural transformation in a rural community where poverty and gender discrimination are path-dependent problems.

This book explores how China's industrial transformation and development depend on technology and innovation and how considerations about issues associated with technology and innovation may affect China's development strategies. Market-oriented reforms initiated four decades ago have constantly fueled a high speed of development in China. The country's industrial structure has experienced rapid evolution. In the meantime, especially in the general context of globalization, the country has also opened to foreign trade and foreign direct investment, transforming itself from a virtually completely closed economy into a major trading nation and the largest developing country destination for foreign direct investment in the world. Technology is thought to be one of the key driving forces that shape the transformation of the Chinese economy. Owing to different speeds of innovation and technology diffusion, uneven development is one major issue in the process of China's industrial transformation under new trends of globalization. Substantial disparities across different Chinese regions, e.g., the gaps in regional industrial development and those in incomes and living standards, have been one prominent feature of China and are (needless to say) closely related to different speeds of innovation and technology diffusion. The relationship between technology diffusion, innovation, and industrial development is an important yet complicated issue that deserves careful study. Considerations related to technology and innovation play a crucial role in leading and shaping China's development strategies and routes. Sustainable development of China creates strong pressures for continuous transforming, upgrading, and restructuring of the Chinese economy, and in all of these processes, innovation and technology diffusion play a fundamental role. The book presents to the interested reader facts, thoughts, models, empirical results, and discussions that shed light on those issues.

This book is a rigorous but practical presentation of the techniques of uncertainty quantification, with applications in R and Python. This volume includes mathematical arguments at the level necessary to make the presentation rigorous and the assumptions clearly established, while maintaining a focus on practical applications of uncertainty quantification methods. Practical aspects of applied probability are also discussed, making the content accessible to students. The introduction of R and Python allows the reader to solve more complex problems involving a more significant number of variables. Users will be able to use examples laid out in the text to solve medium-sized problems.

The list of topics covered in this volume includes linear and nonlinear programming, Lagrange multipliers (for sensitivity), multi-objective optimization, game theory, as well as linear algebraic equations, and probability and statistics. Blending theoretical rigor and practical applications, this volume will be of interest to professionals, researchers, graduate and undergraduate students interested in the use of uncertainty quantification techniques within the framework of operations research and mathematical programming, for applications in management and planning.

This book examines intellectual property (IP) as an important value driver for start-ups. Businesses of all sizes are inevitably confronted with intellectual property issues at some point, but start-ups and their collaborators face unique challenges and opportunities in IP management. Identifying, generating, and exploiting intellectual property can lead to sustainable competitive advantages and avoidance of risks. Many start-ups sense the complexity of IP management and therefore place their energy elsewhere. However, the clear conclusion to be drawn from this unique collection of contributions is that putting an IP management strategy in place is critical to the successful development of a business. Prof. Dr. Martin A. Bader and Prof. Dr. Sevim Suezeroglu-Melchiors have years of experience as consultants, entrepreneurs, business owners, and researchers where they saw firsthand the need for a comprehensive yet practical resource for start-ups and their key stakeholders.

This book explores different perspectives in dealing with IP from six different angles: the start-up's view, the investor's view, the corporation's view, the university's view, the global IP office's view, and the advisor's view. Each section consists of chapters written by leading experts from around the globe including Silicon Valley, Canada, Israel, Switzerland, Germany, Finland, France, Australia, Brazil, India, Japan, Singapore, and South Africa. Contributors bring practical experience from a wide range of sectors, such as information and communication technology, software, artificial intelligence, machine learning, cybersecurity, industrial automation, internet of things, life sciences, pharma, crop science, biotech, medtech, mining, sustainability, climate tech, and even quantum technologies. This timely publication serves as a guidebook for entrepreneurs and other key stakeholders in the start-up ecosystem. It empowers founders to develop their own IP management strategyto mitigate risk, create and capture value, and lay the groundwork for sustainable growth. An essential reference for start-ups to achieve business excellence.

The term feminism is often treated as a stable and universalizing politics and practice. For postcolonial feminism, the issues of interest are not only social and cultural inequalities in terms of caste, class, color, ethnicity, gender, and religion, but also historical, political, and geographical inequalities in terms of "Third World", "Global South" and "remnants of the colonial past". Postcolonial feminism pays nuanced attention to historical diversity and local specificity of feminist issues. This book draws upon the work grounded specifically in the context of India, Pakistan, and Bangladesh to demonstrate the plurality of thinking.

In mainstream management and organization studies, context is often understood as a present, static field. This book discusses how context is an important consideration for any management and organization study and for feminist studies in management and organization studies. It informs the way we need to understand context not just as "present" but also as "past". Postcolonial feminism highlights the historical roots and past privileges of a context that often gets overlooked in management and organization studies where context is mostly understood in the present.

This book highlights the contributions of women writers, poets, and activists such as Christina Stringer, Elena Samonova, Gayatri Spivak, Mary Douglas, Naila Kabeer, and Uzma Falak to postcolonial feminism in management and organization studies. Each of these women has engaged with writing that has the potential to enrich and transform understanding of postcolonial feminism in management and organization studies, making this book a valuable resource for researchers, academics, and advanced students.