経営学・会計学 — 全 下位分類

The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relations campaigns.

Deborah Silverman and Ronald Smith bring their experience as instructors and public relations professionals to the book, providing clear, step-by-step guidance on how to plan and implement strategic communications campaigns. This new edition includes diverse examples of current cases along with classic cases that stand the test of time. It includes new "Ethics Minutes" scenarios in each step, a new research step, and examples of award-winning public relations campaigns. It also significantly increases information on social media and features a reformatting of the tactics step into four separate parts based on the PESO model (paid media, earned media, shared media, and owned media).

As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns.

Complementing the book are online resources for both students and instructors. For students: step overviews, useful links to professional organizations and resources, checklists for the ten steps in the planning process, and two sample campaigns. For instructors: an instructors' manual, PowerPoint slides, sample syllabi, a critique evaluation worksheet, and checklists for the ten steps in the planning process. For these online resources, please visit www.routledge.com/9781032391168 .

This book provides a fresh perspective on leadership and the steps required to achieve high performance. It explores how we create purpose by moving from vision and values through principles to action.

Effective leaders not only support and develop people but develop systems (anchored in principles and procedures) that increase future-focused capability. Increasingly, we need to appreciate the building blocks that link to sound 'third generation' corporate governance. This includes Environmental and Social Governance (ESG). We all benefit from understanding the elements that contribute to exceptional leadership.

The book explains how principles shape competencies and build motivation and commitment. The insights also reveal the importance of confirmed competence. This enhances self-belief and increases personal confidence when faced with challenging situations. It adds to resilience. Building on principles helps clarify how energy is best directed to achieve high performance. This also ensures consistency of approach. Values need to be made explicit through principles, which support the design of systems and help shape the culture of the workplace. Principles have relevance for managers, team leaders, and professionals who want to gain insight into how we enhance motivation and commitment at work. However, the information contained in this book goes further as it also raises self-awareness and encourages reflection on the broader issue of how people find meaning and purpose.

The contribution of Edgar H. Schein to the field of management, organisation studies and applied behavioural science is both extensive and deep. For almost 70 years, he has creatively and systematically shaped theory and practice in areas including organisation development and change, career dynamics, the cultural dynamics of complex systems, leadership, process consultation and the clinical inquiry/research paradigm. He has written extensively on the process of organisational change and framed the construct of the clinical approach to research. With such an extensive corpus over such a long period, Schein has been termed a "transcendent thought leader" and it is in this spirit that a volume exploring his work offers a contribution how scholars and practitioners can come to understand their engagement in organisations. This singular volume adopts a reflective perspective on the work of Edgar Schein as a social scientist and shows how he developed his craft as an engaged organisational scholar-practitioner through reflexive attention to his experience in working with managers and organisations and generating knowledge out of action. The intended contribution is both to present Schein's work to students and scholars of organisation studies and to offer a reflexive methodological framework to engage scholar-practitioner in any field.

The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license.

This book explores media planning, media buying and the advertising landscape in India. It provides a comprehensive look into the essential aspects of media strategies for brands and businesses to effectively reach their intended audiences and consumers.

The book cuts through and demystifies complex media jargon and theories to provide an understanding of the key concepts for developing a media mix that will yield results for businesses. It discusses media research and theories and offers marketers suggestions on how to use both traditional and digital media effectively to build brands. The first section of the book introduces the basics of media theory, including data collection methodologies and their application. The second section covers the fundamentals of planning a media strategy and advertising plans and campaigns based on the goals of the company or brand. The third section discusses the practical nuances of planning - like media mix selections, media vehicle selections and media buying across all types of media.

This book will be of interest to students and researchers of business and management studies, media and communication studies as well as to marketing and media professionals working in different sectors of business.

Knowledge Management: Systems and Processes in the AI Era, Third Edition, is aimed at students and managers who seek detailed insights into contemporary knowledge management (KM). It explains the concepts, theories, and technologies that provide the foundation for knowledge management; the systems and structures that constitute KM solutions; and the processes for developing, deploying, and evaluating these KM solutions. This book serves as a complete introduction to the subject of knowledge management, incorporating technical and social aspects, as well as concepts, practical examples, traditional KM approaches, and emerging topics. This third edition has been revised and expanded to include more coverage of emergent trends such as cloud computing, online communities, crowdsourcing, and artificial intelligence. Aimed at advanced undergraduate, postgraduate, and MBA students who are seeking a comprehensive perspective on knowledge management, Knowledge Management is also complemented by online support for lecturers including suggested solutions to the many review questions and application exercises contained within the book.

We are drowning in data but are starved for knowledge. Data Analytics is the discipline of extracting actionable insights by structuring, processing, analysing and visualising data using methods and software tools. Hence, we gain knowledge by understanding the data. A roadmap to achieve this is encapsulated in the knowledge discovery in databases (KDD) process. Databases help us store data in a structured way. The structure query language (SQL) allows us to gain first insights about business opportunities. Visualising the data using business intelligence tools and data science languages deepens our understanding of the key performance indicators and business characteristics. This can be used to create relevant classification and prediction models; for instance, to provide customers with the appropriate products or predict the eruption time of geysers. Machine learning algorithms help us in this endeavour. Moreover, we can create new classes using unsupervised learning methods, which can be used to define new market segments or group customers with similar characteristics. Finally, artificial intelligence allows us to reason under uncertainty and find optimal solutions for business challenges. All these topics are covered in this book with a hands-on process, which means we use numerous examples to introduce the concepts and several software tools to assist us. Several interactive exercises support us in deepening the understanding and keep us engaged with the material.

This book is appropriate for master students but can be used for undergraduate students. Practitioners will also benefit from the readily available tools. The material was especially designed for Business Analytics degrees with a focus on Data Science and can also be used for machine learning or artificial intelligence classes. This entry-level book is ideally suited for a wide range of disciplines wishing to gain actionable data insights in a practical manner.

Providing essential guidance to thrive in a complex environment, this book showcases tools to take the leadership role in the process of building resilience in any organization in a timely, effective, and practical way for today's risks and tomorrow's challenges.

All organizations seek to be resilient, yet most do not have a clear definition of what that means for them, or a plan to manage the journey to attain it. This resilience playbook includes the right combination of technical knowledge, team structure, leadership support, and behavioral competencies, all based on a clear "Lead, Follow, Guide" framework. Based on the author's three decades of successfully implementing resilience-based strategies at Goodyear and other major firms, this book offers road-tested advice and techniques to bring quick wins and long-term success in organizational resilience.

With this book to assist, risk-savvy executive leaders and professionals working in business continuity, risk management, security, IT, supply chain, operations management, and process improvement will maintain a constant pulse on their journey towards resilience, keep the right people engaged, and create a team-based approach to reach their goals.

Drawing on real-life cases from a wide range of industries, two acclaimed experts offer a sophisticated but accessible guide to business deals, designed to maximize value for your side.

Business transactions take widely varying forms-from multibillion-dollar corporate mergers to patent licenses to the signing of an all-star quarterback. Yet every deal shares the same goal, or at least should: to maximize the joint value created and to distribute that value among the parties. Building on decades of experience teaching and advising on business deals, Michael Klausner and Guhan Subramanian show how to accomplish this goal through rigorous attention to designing incentives, conveying information, and specifying parties' rights and obligations.

Deals captures the range of real-life transactional complexities with case studies covering Microsoft's acquisition of LinkedIn, Scarlett Johansson's contract dispute with Disney over the release of Black Widow, litigation surrounding LVMH's pandemic-disrupted acquisition of Tiffany, the feud between George Norcross and Lewis Katz over ownership of the Philadelphia Inquirer, NBC/Viacom's negotiation with Paramount over the final three seasons of Frasier, and many more. In clear, concise terms, Klausner and Subramanian establish the basic framework of negotiation and the economic concepts that must be addressed in order to maximize value. They show how to tackle challenges, such as information asymmetry between buyer and seller, moral hazard, and opportunistic behavior. And the authors lay out responses to common risks associated with long-term contracts, emphasizing that a deal's exit rights should be carefully considered at the start of transaction design.

Unique in its practical application of economic theory to actual dealmaking, this book will be an indispensable resource for students and for professionals across the business and legal world.

A series of calamities has, in recent years, had an impact on business performance. This book explores strategies and business responses in times of crisis.

The COVID-19 pandemic and the hyper competitive market environment have compelled organizations and industries to redraw the limits of their operational and strategic activities. Organizations in emerging markets are facing a great challenge in keeping their businesses afloat in these difficult times. This book offers an insight into how businesses and markets have been affected globally. Focusing especially on emerging countries and markets, it presents an assessment of how they can adapt their strategies to respond to the current trends and crises. Examining effective management techniques and practices, consumer behavior, supply chain and human resources management from an interdisciplinary perspective, the book draws links between businesses, consumers and academic theories on business management, marketing and consumer studies.

This book will be an indispensable resource for managers in different sectors. It will also be of interest to researchers and students of business studies, management studies, marketing, strategic management, global business outsourcing, global business environment, besides being of use to government agencies, practicing managers and research agencies.

This is the third edition of the widely respected text International Business, which offers a comprehensive yet critical overview of the phenomenon of globalisation and its impacts on key aspects of the business environment as it fundamentally alters corporate strategy.

This updated edition covers the core international business topics and themes, including multinationals, internationalisation, and international market entry, as well as a new focus on risk, business models, and hyperglobalisation. With dedicated chapters on the role of non-market actors in international business, the book provides a multi-disciplinary worldview for readers.

Featuring a wealth of case studies and pedagogy, the new edition examines the rise of India and China as well as growing levels of risk within the global system. The book looks at those developed economies which have been the core drivers behind the trend towards hyperglobalisation.

The author explores and guides students through what this means for the study of international business. A comprehensive and engaging text, supplemented by online resources, this book is the ideal accompaniment to international and global business learning.

This volume examines the intertwined concepts of stress, performance, and wellness and offers insight and strategies for providing support to individuals and organizations for effective performance optimization. The book considers new constructs in the area of organizational stress and provides a comprehensive review of wellness as well as performance aspects, offering unique perspectives and empirical findings.

The book first discusses organizational constraints and summarizes the many factors within workplaces that negate effective job performance (disruptions, lack of supplies, equipment, or training, etc.). It discusses well-being interventions, giving practical examples that combine theory and practice. The moderating effect of situation-specific support is considered as is the role of family and spirituality in creating resilience in leadership and organizations in different cultural contexts. New technology, such as wearable devices and computer-based software applications, are considered, highlighting their potential to provide employers with guidance as to how they can enable their employees to self-manage their wellness and productivity.

Other topics include anxiety habit loops -how they are formed, their debilitating impact, and various strategies that can break these dysfunctional habit loops and replace them with more functional and constructive habits, better leading to reduced anxiety, stronger mental well-being and resilience; measuring work-life balance and life satisfaction; the effects of perceived organizational justice and generational cohort on burnout and self-efficacy and the association between burnout and self-efficacy; and more.

Strategic Human Resources Management in Schools provides a new approach to human resources management, grounded in the perspectives of cutting-edge practice, research, and theory. Traditional human resource (HR) practices in education have operated in an isolated and reactionary manner; this book explores an updated version of personnel administration that links strategic human resources to organizational goals, educational mission, educator well-being, and student success. Coverage includes exemplar strategic HR practices from progressive organizations and leading companies, discussion of tricky issues like discrimination and implicit bias, and developmental and humanistic support of teachers as well as support staff, including paraprofessionals, food service workers, and bus drivers. The Talent-Centered Education Leadership (TCEL) model presented in this book explores how educational leaders can create a nurturing and inclusive workplace for all educational staff, which is ultimately critical for improvement in student learning and strengthening recruitment and retention of a quality education workforce. Designed for aspiring leaders, this volume is grounded in the Professional Standards for Educational Leaders (PSEL) and National Educational Leadership Preparation (NELP) Building and District Level standards and is full of rich pedagogical features including cases, "warning boxes" to explore areas particularly thorny to navigate, questions for discussion, and various learning activities.

This comprehensive textbook explores how technological developments and emerging technologies impact on, and engage with, consumer behaviour and decision making globally. The book will enable readers to develop a coherent understanding of the basic underpinnings of consumer behaviour as they relate to individual and group-oriented consumption decisions, offering insight into how consumer behaviour, contemporary real-life situations, and digital technology are inextricably linked.

Key learning objectives, exercises and activities, boxed examples and analytical frameworks facilitate and enrich students' learning. Each chapter includes 'pause, plan, and practice (PPP)' activities, as well as real-life case studies exploring digital consumption, digital consumer experiences, and digital trends across industries, from global companies such as Nike and McDonald's to the digital transformation of SMEs. Combining a thorough examination of traditional theory with a fresh approach to the impact of digital transformation on consumer behaviour, this textbook should be core reading for advanced undergraduate and postgraduate students studying Consumer Behaviour, Consumer Psychology, Customer Experience Management, and Digital Marketing.

This book will be accompanied by online resources for the use of instructors, including PowerPoint slides and a test bank.

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.

Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today's fast-paced sport industry. It covers sport marketing at all levels, from grassroots and community sport to international mega-events, and across all sectors from professional sport to public and not-for-profit organisations. Leading the reader through the marketing process, from analysis and setting a strategy to planning the marketing mix, implementation, and evaluation, the text introduces the products, services, distribution channels, and stakeholders that generate value, including brands, merchandise and licensed products, players and athletes, leagues and franchises, and events. This new edition includes expanded coverage of cutting-edge topics, including social media, digital sport marketing, esports, the social impact of sport, 'sportwashing' and soft power, innovation and fast prototyping, consumer psychology, and diversity and equity. It includes useful features throughout, from review questions to guides to further resources.

This is an essential textbook for any sport marketing course taken as a part of a degree programme in sport management, sport marketing, sport business, sport development, or business, management, and marketing.

Managerial Accounting: Tools for Business Decision Making provides students with a clear introduction to fundamental managerial accounting concepts needed for anyone pursuing a career in accounting or business. By connecting the classroom to the business world through a variety of engaging resources, homework exercises, and real company examples, the book helps students understand the application of accounting principles and techniques in practice.

Graft is a common and persistent social pathogen that afflicts the developed and developing world in equal measure. This book describes, through the medium of international case studies, how graft undermines public safety and how, following a near-miss, incident or accident, investigators can use actor-network theory (ANT) to ascertain to what degree and through what mechanisms graft contributed to the event.

The book introduces the reader to graft through a variety of case studies and explains how graft works against the public interest. The relatable case studies include the 1989 Hillsborough football stadium disaster, 2007 Adam Air crash, 2015-ongoing Volkswagen diesel emissions scandal and 2020 Beirut ammonium nitrate explosion (Lebanon). It demonstrates the threat graft poses to public safety, economic success and corporate and national reputation. By the end of the book the reader will understand the nature and extent of the problem of graft, how graft undermines safety, confidence and reputation, and how ANT can be used to identify and quantify graft in respect of the governance of technological systems and to ascertain to what degree and through what mechanisms graft contributed to a near-miss, incident or accident.

Primarily aimed at an academic audience, this book will offer essential insights to students, researchers and faculty within the fields of risk, crisis and disaster management, as well as corporate governance and safety. The accessible nature of the book will also appeal to safety practitioners, risk managers and accident investigators.

Hubris is something we've all seen in action and experienced all too often. It's a significant occupational hazard and a serious potential derailment factor for leaders, organisations, and civil society. Hubristic leaders - intoxicated as they are with power, praise, and success-behave in ways that, if left unchecked, invite unintended and unforeseen negative consequences which impact destructively on individuals, industries, economies, and nations.

Despite numerous examples throughout history of hubris' destructive consequences, it nonetheless appears to be an ever-present and growing danger. Many leaders seem to be blind to the hazards of hubris and oblivious to the lessons of history. Prevention is better than cure and understanding the nature of the hubris hazard and the associated risk factors will help leaders and managers improve their personal performance and avoid derailment and, even more importantly, protect the well-being of employees and the resilience of their organisations over the long term. This book explains the characteristics, causes, and consequences of hubris, and shows how to combat the significant hazard it poses to managers, leaders, organisations, and society. With contemporary examples, each chapter explores a particular 'hubris risk factor' and shows how the risk can be managed and mitigated and exposure to the hubris hazard minimised.

The Hubris Hazard, and How to Avoid It offers practical guidance and action points for managers and leaders on how to recognise hubris in themselves and others and what to do to combat it when it arises. It will also be useful for business and executive coaches and leadership trainers and developers.

Moving abroad means having to settle into a new host country. This book enables expats and those who support them to create intercultural connections and friendships both within and outside the workplace.

Having left behind a large part of their social network, expats need to make local friends to really settle in. This book shows you how this works, and that breaking out of the expat bubble and making local friends helps you adjust and settle in the new place you call home. Organisations and societies should also support expats if they would like to retain this international talent. It is important to create the conditions for expats to build a social network, for example by connecting them with a local buddy. Learn more in this book about the advantages of such contact and how to set up and manage a buddy system to the benefit of both your expats and your organisation or community. The book is illustrated by many quotes from almost 20 years of research and features 11 real-world experiences of expats around the world. It also includes practical recommendations for expats, organisations and societies.

An invaluable resource on creating more intercultural connections and friendships in the workplace and the local community, this book will be well placed in the hand luggage of expats - especially those who go without much organisational support - as well as on the desks of managers and HR professionals who would like to better support expats on this great adventure.

This book presents a fascinating exploration of eating experiences within US national parks, explaining how, on what, and why people eat in national parks and how this has changed over the last century.

National parks are enjoying unprecedented popularity, and they are especially popular sites for the expression of cosmopolitanism, an ideological outlook descended from the Romantics on whose vision the parks were originally founded. The book explores the constructed foodscape within US national parks, situating the romantic consumption ethos within the context of sociological work on distinction, culinary tourism, and culinary capital. It analyzes and problematizes elements of cosmopolitan taste and desire, examining food tourism in wilderness spaces that satisfies cosmopolitan hunger for authenticity and a certain type of self-making. Weaving together strands of research that have not been previously integrated, the book gleans meaning from concessions menus and park restaurant web pages and employs audience analysis to take stock of park restaurant visitors' contributions to restaurant review websites, as well as to understand how they represent their park eating experiences on social media. The book examines how satisfying cosmopolitan tastes in the parks creates profit for corporate concessioners, but also may produce bioregionalist successes and a recentering of Indigenous foodways. It concludes by exploring inroads to a better food experience in the parks, involving food products and processes that are regionally/locally specific, where tourists witness and participate in food production and enjoy commensality, but that are also non-extractive and show care for the environment and the people who inhabit it.

This book will be of great interest to students and scholars of food studies, tourism and hospitality, sociology of culture, parks and recreation, American studies, and environmental studies. The book will also be of interest to parks and recreation decision makers, sustainable tourism leaders, and hospitality managers.

Customer service management is one of the key pillars of today's business environment. Businesses operating in sub-Saharan Africa and other frontier markets have begun to embrace the concept of customer service management, with many incorporating the notion into their mission statements - with many forward-thinking companies transitioning from a transactional to a more strategic view of the customer. As customers have evolved and transformed from "passive audiences" to "active players" businesses are moving away from "the old industry model that sees value as created from goods and services to a new model where value is created by experiences".

Today, businesses and customers create value through customised, co-produced offerings. This co-creation of value helps firms highlight the customer's or consumer's point of view and improve the front-end process of identifying customers' needs. Given the increasing recognition of the customer as a co-creator of value, perceptions of customer service quality during COVID-19 and afterwards matter to businesses in Africa looking to thrive in a new post-COVID era since customers increasingly face several choices in the bid to access consumer products and services.

This book consists of seven chapters beginning with an overview detailing the importance of customer service matters to Africa's development and ending with a discussion of the future directions for enhanced customer service delivery in Africa. Each chapter in this book includes actual customer service and delivery practices from various countries on the African continent, including Egypt, Ghana, and South Africa, and uncovers the challenges, successes, and potential areas for improvement in delivering quality customer service.

This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives. It delves into various critical issues like the differences between culture-defined gender roles/expectations and women's portrayal in the ad narrative, and which product category has consistently portrayed women as sex objects.

Drawing insights from a seminal research study and Erving Goffman's classic book 'Gender Advertisements', it traces the journey of three decades, beginning the 1990s - the era of liberalization in India, to map trends and patterns in Indian advertising and presents the perspectives of the creative teams and top managements across Indian and global advertising agencies. It discusses the application of a Gender Sensitivity Barometer (GSB) which the creative teams can use to find out how sensitive or insensitive the ad has been based on pre-determined indicators suggested by the GSB.

This book will be useful to students, researchers and faculty working in the field of management, advertising, mass communication, psychology, gender studies and sociology. It will also be an indispensable companion to professionals from the field of advertising and related areas.

This book offers a basic and practical guide for a manager, quality practitioner, or anyone interested in learning and understanding the fundamental principles, concepts, tools, and techniques of quality management and process improvement. This book enables managers to have a strong foundation for effective management and improvement of operations. It strengthens quality practitioners' approach to people, products, or services and process improvement, to influence without authority. It provides practitioners with a comprehensive understanding of the contemporary concepts of quality, guiding principles, and quality tools and techniques and on successfully implementing them. It helps enhance how practitioners perform their work and inspires them to strive for excellence.

The book begins with an introduction and an overview of quality, followed by listing and explaining the selected 77 pillars (basic principles, concepts, and tools) of quality, grouped under the themes of quality, Six Sigma, and Lean Management. It examines the logical understanding of these pillars and how to implement them, providing practical examples and beneficial real case studies. The stories are based on the learning and practical experience of the author-a certified Lean Six Sigma Master Black Belt, a quality manager, and a university lecturer.

This book benefits employees, partners, and customers of any organization, offering a great reference for practitioners and academics alike. It serves as a call to reflect on basic quality pillars first, before embarking on a quality improvement journey. It provides a solid foundation for managers and practitioners to exceed their customers' expectations and excel in managing their business operations.

Considering perspectives on creative advertising through a unique media and communications lens, this book encompasses both the theory and practical tools needed to approach and understand creativity in advertising with an original eye.

Drawing from diverse subject areas including Social Anthropology, Narrative Theory, Consumer Psychology, Semiotics and Cultural Studies, Creative Advertising Concept and Copy provides a solid grounding in advertising education away from the traditional business and marketing literature. Notwithstanding the need for independent inspiration and originality, the author guides readers through the entire process of campaign planning, moving from strategy to creative idea to finished piece whilst employing concepts and principles relevant to 'design thinking'. Taking into account ethics and regulations, the use of text and images, and storytelling across radio, TV and video platforms, readers will come to a holistic understanding of what advertising can (and cannot) do, and how to achieve the best results.

Written for students involved in creative advertising as an area of academic research and professional practice, this book will also be of interest to early-career advertising professionals seeking a fresh perspective on their work.

The central task of contemporary strategic management is to look for sources of value and to achieve above- average firm performance. The effective implementation of a value creation strategy requires a comprehensive approach, including the creation of a systemic management structure aimed at increasing company value.

The concept of value- based management involves consciously inspiring, undertaking, and implementing value- oriented actions. Value creation takes place at all levels of management and in all organisational units of the company; therefore, the implementation of all management functions should be assigned to this goal. Thus, the role of managers is gaining importance, especially those who are capital- linked to companies, who set goals and verify them by means of informed decisions aimed at maximising value in the long term.

The book presents a multidimensional analysis of shareholders' impact on company value creation. The authors chose the IT sector as the area of study; this sector, being one in which modern technologies are essential, acquires special significance for the global economy.

The book features a review of notions and concepts related to the management of company value and methods of measuring it, the shareholder's impact on the creation of company value, and factors affecting long- term value creation; an analysis of the places of occurrence, power and direction of a shareholder's impact on building the long- term capacity of an IT sector company for creating the value thereof, as well as the conceptualisation and operationalisation of such impact; an analysis of the role of shareholders in IT sector companies, a profile of shareholder competence which makes the role of a shareholder unique to the company and fulfils the "value- creating owner" postulate; an analysis of the role of hired managers cooperating with the shareholders with an indication of the significance of mutual development and the supplementation of one's own skills.

The book is dedicated to scientists in the field of strategic management, valuebased management, and leadership; shareholders; students of EMBA and MBA programmes; practitioners in strategic management; and current shareholders of modern technology companies (in particular from the IT sector) and future investors, for all of whom it may offer a valuable outlook on the management principles and practices in the sectors, particularly with respect to the long- term creation of company value.

The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 International license.

Key performance indicators (KPIs) are widely used across organisations. But are they fully understood in how they can properly shape, improve, or even undermine organisational systems and outcomes? This book presents a framework and tools for measuring and managing performance at various levels within an organisation, and helps managers re-think the ways KPIs can be implemented to meet organisational goals.

Innovative performance measurement and management is a vital function within any organisation irrespective of its size and industry. Measuring and managing performance (whether on an individual, team, or departmental basis) assists management in calibrating their established strategic goals by providing an insight into how well their employees and the organisation are doing and identifying areas of concern for rectification and improvement. This book focuses on the practicality of performance management tools (for example, Performance Analytics; Performance Reporting; Critical Success Factors; Balanced Scorecard; Benchmarking; Six Sigma; Business Excellence Models; Enterprise Risk Management) and illustrates their use, and the changing nature of how organisational performance will be evaluated in the future. This includes the application of Artificial Intelligence as an important trend in performance measurement and management.

This book provides a universal framework for implementing a performance measurement and management system that is applicable to both the private and public sectors. It is particularly relevant to HR and operational managers, and organisational leaders and public administrators at all levels.

This book attempts to shift focus from performance appraisals to performance management incorporating performance planning, analysis, and development as critical components of it. The performance management system (PMS) is a future-driven exercise rather than merely a past-reviewing exercise. Performance management is treated as a year-round practice and not an appraisal process conducted once a quarter or annually. Moreover, it is now considered to be everyone's responsibility and not merely that of HR or the upper management.

This book advocates the structuring of PMSs and their implementation. It incorporates the most modern 360-degree feedback systems and shows the ways and means of integrating it into PMS. Arguments are offered to use rating-less appraisals and/or a combination of appraisals with 360-degree feedback. It defines performance management to mean continuous improvements in performance of individuals, their teams, departments, and corporations. It also outlines that planning, analysis, review, coaching, and capability building are essential building blocks for good performance management.

Concise, lucid, and engaging, this volume would be useful to the students, researchers, and faculty of human resource management, organizational behaviour and applied psychology. It would also be an invaluable guidebook for practicing business executives and HR professionals to help them implement the performance management system for effective talent management leading to increased productivity.

The dynamic characteristic of the tourism and hospitality industry under the influence of micro and macro environment factors requires future professionals to be equipped with appropriate skills and competencies to deal with such factors in real life practices. In this book, scholars and industry experts analyse case studies related to real-world scenarios to expand the body of knowledge, inspiring future research and developing the field.

The Editors have compiled a compelling set of case studies covering topics centred around corporate entrepreneurship, including innovation, marketing and digital marketing, crisis management, quality development, product development and sustainability with a particular emphasis on post-Covid-19 recovery. The case studies included cover five regions, Europe, Africa, the Americas, Australia and Asia, offering enriching and diverse perspectives.

This unique collection will be a valuable resource for scholars and upper-level students across corporate entrepreneurship and innovation, as well as those researching and studying n the tourism and hospitality fields.