経営学・会計学 — 全 下位分類

Written by authors who have real-world experience of leading teams and major projects, this book explores a new approach to project success: the continuous process of enabling and empowering teams to reach the optimal levels of performance.

For decades, project managers have been asking the multi-million, and sometimes multi-billion-dollar question: why did the project fail? High project failure rates are nothing new and have been well documented, but when project professionals seek answers, they usually return to the original project plan to identify flaws. Yet there is one place where most don't look for the answers: the people. Here is the value gap of the almost untouched area of project team performance management that has the potential to be the next quantum leap in project success.

PMO leaders, change executives, HR professionals, project managers, program managers, and portfolio managers - anyone who leads a team in the project world - will learn how to make this critical investment for any organization which wishes to thrive in the 'new normal' project-based economy.

Business schools are critical players in higher education, educating current and future leaders to make a difference in the world. Yet we know surprisingly little about the leaders of business schools. Leading a Business School demystifies this complex and dynamic role, offering international insights into deans' dilemmas in different contexts and situations. It highlights the importance of deans creating challenging and supportive learning cultures to enhance business and management education, organizations and society more broadly.

Written by renowned experts on the role of the dean, Julie Davies, Howard Thomas, Eric Cornuel and Rolf D. Cremer, the book traces the historical evolution of the business school deanship, the current challenges and future sources of disruption. The leadership characteristics and styles of business school deans are presented based on an examination of different dimensions of their roles. These include issues of strategic positioning, such as financial viability, prestige, size, mission, age, location and programme portfolios, as well as the influences of rankings, sector accreditations, governance structures, networks and national policies on strategy implementation. Drawing on international case studies and deans' development programmes globally, the authors explore constraints on deans' autonomy, university and external relations, and how business school deans add value over the period of their tenures.

This candid and well-researched book is essential reading for aspiring business school leaders, those hiring and working with deans, and other higher education leaders.

The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND) 4.0 license. Funded by EFMD Global.

This book deals with how to measure innovation in crisis management, drawing on data, case studies, and lessons learnt from different European countries.

The aim of this book is to tackle innovation in crisis management through lessons learnt and experiences gained from the implementation of mixed methods through a practitioner-driven approach in a large-scale demonstration project (DRIVER+). It explores innovation from the perspective of the end-users by focusing on the needs and problems they are trying to address through a tool (be it an app, a drone, or a training program) and takes a deep dive into what is needed to understand if and to what extent the tool they have in mind can really bring innovation.

This book is a toolkit for readers interested in understanding what needs to be in place to measure innovation: it provides the know-how through examples and best practices. The book will be a valuable source of knowledge for scientists, practitioners, researchers, and postgraduate students studying safety, crisis management, and innovation.

Risk is related to the magnitude and uncertainty of an output (consequence or outcome); outputs take on different identities in different disciplines and situations. Risk is peculiar to each stakeholder and the measurement scale for risk depends on the stakeholder's value system. Risk management provides a way of addressing the issues associated with the magnitude and uncertainty of outputs. This book provides a distinctively rational treatment of risk and risk management, based on a systems approach. The book's treatment applies to all disciplines and sets out the principles of risk and risk management as well as looking at a range of applications and more specialist tools and approaches. The book:

• Develops a risk framework through a systems approach
• Offers a challenging and fresh approach for infrastructure engineering, construction and project management in general

The book will suit students and practitioners alike.

This book shares vital career advice to help professionals navigate common "internally disruptive" career experiences such as harassment and bullying, imposter syndrome, membership in an underrepresented group, toxic workplaces, discrimination, and more.

Dr. Helen Ofosu draws on twenty years of helping employers acquire talent and coaching professionals through difficult career choices to unpack these layered and complicated issues in an easy-to-follow way. Dealing with the dark side of management, the book outlines various issues that can occur in the workplace, or during a person's career journey, and offers practical advice on how to overcome these obstacles and setbacks. Using her considerable HR experience, Dr. Ofosu also offers coveted insights from the employer's point of view. For people who have already tried other options to resolve their complicated career issues, this book offers an essential guide that equips readers with a knowledge base to make informed decisions around building and sustaining a thriving and resilient career.

How to be Resilient in Your Career: Facing Up to Barriers at Work is a reliable resource presented with nuance, depth, and specificity. Psychologists, psychotherapists, social workers, and HR professionals who are looking for effective advice when supporting people struggling with these issues, will greatly benefit from this book, as will early career professionals, and established earners looking to resolve their career issues.

Survival and thriving in today's business environment require companies to continuously strive for operational excellence at all levels of the organization. Simply working to maintain existing operations is not an adequate or sustainable business strategy, especially when competing in a global market. To remain relevant, companies must adopt a process control and continuous improvement mentality as an integral part of their daily work activities. These two operational disciplines form the foundation and stepping stones for manufacturing excellence. Processes must be stable, capable, and controlled as a prerequisite for sustainable improvement. Sustainable improvements must be strategic, continuous, and focused on process optimization.

Modern-day manufacturing is rapidly changing in the face of technological, geopolitical, social, and environmental developments. These challenges are altering the way we think and act to transform raw materials into finished goods. Meeting these challenges requires particular attention to how we develop and engage people and apply technology for long-term sustainability and competitive advantage. This book takes you on a journey to explore the fundamental elements, management practices, improvement methods, and future direction of shop floor management.

Part 1 of this five-part book considers workplace culture, organizational structure, operational discipline, and employee accountability as the foundation for a robust manufacturing system. Part 2 studies the impact of process standardization, data analytics, information sharing, communication, and people on daily shop floor management. Once the management system has been adequately described, Part 3 concentrates on its effective execution, monitoring, and control with a deep look into the people, methods, machines, materials, and environment that make it possible. Like every good manufacturing text, efficiency and productivity are key topics. That's why Part 4 explores various methods, tools, and techniques associated with product and process development, productivity improvement, agile methods, shop floor optimization, and manufacturing excellence. The final section, Part 5, shifts focus to emerging technologies, engaging the reader to contemplate technology's impact on the digital transformation of the manufacturing industry.

This unique text offers a holistic, insightful and timely exploration of sustainable practices across the fashion industry.

The book takes the reader logically through each part of the authors' new Responsible 9 Framework (TM), providing a clear perspective and examples for each component. The framework thoroughly explains the move away from a singular product commercial focus to a Conscious Item approach and Circular Services business mindset. An organisation's people are at the heart of the new framework and have therefore been rebranded as Community. Next addressed is the Perceived Value of an item or brand, and how sustainable pricing initiatives actively influence consumer purchase. Insights into Accountable Systems are reviewed to examine the importance of responsible processes when considering and integrating a successful, sustainable supply chain into a fashion business. The section on Governance looks at the different global organisations available to fashion brands and customers alike, which support their transition into a responsible and sustainable future existence. The last two sections of the framework are labelled Storytelling Platforms and Honest Communication, where transparent and honest strategies are highlighted and discussed from a viewpoint of how modern brands are engaging and connecting to the new conscious consumer. For each of the nine aspects, contemporary case studies from global brands such as Stella McCartney, Zalando and Arc'teryx, alongside insights from current, leading experts within the fashion world, bring the theory to life.

Showing how sustainability has been integrated throughout the entirety of the fashion business, this textbook is perfect for advanced undergraduate and postgraduate students Fashion Management, Fashion Brand Management and Fashion Marketing, as well as reflective leaders and practitioners within the industry.

To many people, the words 'leader' and 'humble' are not natural bedfellows. Yet once they have grasped the definition most employees desire a humble leader, while a majority of managers believe they already are one. What appears deceptively simple is trickier than expected. Narcissism, lack of perception, fixed mindsets, and neuronal default settings are only a few of the stumbling blocks on the path to humility.

What exactly is this sought-after humility? Humility consists of four key elements: 1) Seeing one's own strength and weaknesses and revealing them where needed for the bigger picture;
2) Appreciating others for what they are, do now and can do; 3) Being open and willing to learn; 4) Understanding that we are all only a small part of a larger picture, easily replaceable and favored by luck and circumstance. Therefore, humility has nothing to do with being weak or hiding the light under the bushel. Instead, it is about clarity, taking a step back from one's ego and thus being able to serve the greater picture.

The author's own research with more than 3,500 managers contributes to the canon of positive effects of humility that have been measured by dozens of researchers during the last decade. Humility benefits employees (ranging from better performance, more innovation, stronger resilience to better client relations, and stronger morals), the organization (ranging from better ambidextrous strategies, a better culture to fewer sunk costs) and the managers themselves (ranging from more seen leadership potential to less stress and better relationships with employees). Dozens of case studies, quotes from more than 170 interviews with top managers, lively storytelling of real-life examples, and solid research with actionable take-aways, plus personal assessments, make this an eminently readable and practical book for managers worldwide.

This book is not about debits, credits, or accounting theory. It's about how a chief financial officer (CFO) becomes a Lean CFO to lead the transformation of a company's management accounting system into a lean management accounting system.

It's been well established in lean companies that traditional management accounting systems do not provide relevant and reliable information to decision makers. The CFO, as steward of a company's management accounting system, must provide the leadership to improve the quality of the information produced by a company's management accounting system so it is aligned with a company's lean strategy, lean operations, and continuous improvement.

The integration of a lean management accounting system with a company's lean strategy will lead to improved decision making by all users and drive long-term financial success. Lean management accounting helps all users, from executives to line managers, better understand the relationships between lean operating performance and financial performance.

Written in the style of a practice guide, The Lean CFO is written not just for CFOs, but for all stakeholders of a company's management accounting system, such as executives and owners, lean leaders, functional managers, and accounting professionals.

This pandemic does not only affect health aspects but also economic aspects. The world today faces a recession resulting from the covid-19 pandemic. Indonesia's economy continues to lead to a recovery, although not very significant. The current government continues to make various recovery efforts. One of the flagship programs includes encouraging and strengthening support for social protection and increasing the purchasing power of households as well as various business sectors, including small and medium-sized micro enterprises (MSMEs). This condition urges the world to create new breakthroughs to rise from this adversity. Academicians and practitioners need to work together to find the necessary solutions and developments. Surely, it will contribute to solve the problems in society by interdisciplinary cooperation. This collaboration will create innovations in science and technology especially business and economic field.
This book includes in-depth discussions between academicians and practitioners, especially on how to strengthen the regional sectors to be the strong pillars of the country's economy. Interestingly, various methods are used to observe the problems, to explore the solutions, and to develop the innovation.
This book will be of interest to students, scholars, and practitioners of social empowerment, governance, and other related stakeholders.
The Open Access version of this book, available at http://www.taylorfrancis.com, has been made available under a Creative Commons [Attribution-Non Commercial-No Derivatives (CC-BY-NC-ND)] 4.0 license. Funded by State University of Malang.

This book analyzes the emerging concepts and theories of inclusiveness in business by explaining corporate social responsibility, social learning, and value co-creation, as critical elements to the success of firms. The authors explore the causes and effects and challenges associated with the management of inclusive businesses.

Divided in to six sections, this edited work includes twenty one chapters that examine the inclusive business philosophy, the social dynamics of managing inclusive business, the role of trade, and inclusive practices at work before concluding with a discussion of how to drive hybrid growth in these types of organizations.

This handbook presents an expansive exploration of critical theory, critical perspectives, critical praxis, and the impact on the research, theory, and practice of Human Resource Development (HRD). Critical Human Resource Development (CHRD) aims to challenge the normative structures, practices, policies, definitions, and approaches which have historically dominated the field of Human Resource Development (HRD). As an approach to HRD, CHRD raises awareness of social systems, organizational policies and practices, and research paradigms that silence new ways of knowing and understanding, while advancing underrepresented and emerging approaches. Through an analysis of power and privilege, morality and ethics, and ideology and context, CHRD situates diversity, equity, inclusion, social justice, and resistance as a path forward in a rapidly-changing global society. In contrast to HRD's traditional focus on organization development, training and development, and career development, this handbook adopts a more critical vantage point which classifies the scope and outcomes of HRD across five domains identified by CHRD scholars as key to understanding the nature and work of the field- organizing, relating, learning, changing, and advocating.

This book channels the debate on the relevance, value, and future of business schools. Could the Business School be like the Titanic, thought to be unsinkable, but ultimately doomed? And if it sinks, what of it? Or is it a ship which can adapt to the changing waters it sails in? In this book, authors from around the world debate the current and future legitimacy of the Business School from different contexts and perspectives. While some see very little or no hope at all to the future of the Business School as a legitimate centre for research and education, others remain critical, but see a way forward to rectify today's concerns, such as around sustainability and inclusivity. This book highlights to readers thought-provoking complexities on the Business School playground and its legitimacy.

Intellectual property rights are a key element in today's knowledge economy. Specifically, the use of patents as transactional elements has become widespread. However, the market for patents possesses specific features that differentiate it from other markets. This book provides evidence for its existence and addresses its particular conditions. It also takes a deep dive into patent intermediaries, discussing how they emerged, their activity and business models, as well as their impact on market structure, firms, and societies.

Patent intermediaries participate in market transactions by offering various services and by bridging supply and demand of patents. In the last decades, some of them (so-called pejoratively 'patent trolls') have become popular for their aggressive litigiousness. However, the activity and presence of patent intermediaries are much more significant. To enhance our understanding of the role of patent intermediaries, the authors provide a comprehensive review of the role of these agents in the Economy.

This book provides an overview of the evolution of investment and risk, together with a synthesis of research on these developments. It explores how exposures can be modified by measuring and managing them and introduces readers to the latest strategies and trends in investment. Broad in scope, the book covers the most important aspects of investment risk management, including the time value of money, financial markets, equity markets, bond markets, and portfolio theory. Accordingly, it offers a valuable asset for advanced undergraduate and graduate finance students, investors and academics alike.

This book provides interpretation of China's logistics development in a new development paradigm and the rural logistics construction under the Rural Revitalization Strategy. Subjects covered in this book encompass the macro-factors pertaining to the overall development in logistics technologies and facilities, region-specific policies and plans, industry-wide transformation in transport, manufacturing, commerce and agriculture. Specifically, this book highlights the impact of COVID-19 on China's logistics industry, and demonstrates the efforts and contributions of China's logistics in the fight against COVID-19 in 2020. Aligns with the previous volumes, the ultimate aim of this book is to present a timely portrait of the rapid growth of China's logistics market and the status quo of its logistics industry. In so doing, the book offers an in-depth analysis of critical issues involved in the ongoing dynamic and multi-faceted development and provides a valuable reference resource forinterested readers in the academic and professional fields.

Interactive marketing, as one of the fastest growing academic fields in contemporary business world, is the multi-directional value creation and mutual-influence marketing process through active customer connection, engagement, participation and interaction. Contemporary interactive marketing has moved beyond the scope of direct marketing or digital marketing, as the market is becoming a forum for conversations and interactions among connected actors or participants in platform ecosystems. The advancement of mobile technology with interactive content and personalized experience makes interactive marketing the new normal in the business world.

Chapter 41 "Ethical Considerations in Gamified Interactive Marketing Praxis" is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Using the case of food labelling, this book demonstrates that the line between fair and potentially misleading communication can be approached in empirical terms, supplementing the predominantly political and legal deliberations that determine how society deals with these issues.

By first critically reviewing the legal conception of misleading commercial practices manifest in EU law, the authors discuss whether and how it can be transposed into empirically measurable terms. Presenting four complementary experimental studies targeting recurrent grey-zone scenarios on the Danish food market, the book illustrates the potential of the so-called ShopTrip test paradigm which simulates and registers real-life e-shopping behaviour as it unfolds while yielding new types of data against which opposing assessments of potential misleadingness can be matched. The results are discussed in the light of possible paths of theoretical explanation and implications for future regulative practices, including companies' self-regulation.

Find out how to increase your marketing success with this book on neuro-advertising.

Marketing is one of the most important departments in a company. It is responsible for attracting new customers and retaining existing customers. Unfortunately, in many cases, high budgets are spent on marketing strategies that have little effect. This book on neuro-advertising will help you to effectively increase the impact of your advertising. It is based on the "Subconscious Decision Marketing Index" (SDMI). This neuroscientific method represents a new marketing tool that can be used to measure the subconscious impact of advertising. These include:

• Facial features
• Body Reactions
• Emotions
• Brain activity

In this way, advertising strategies can be effectively planned and marketing efficiency sustainably increased. It is measured how successful advertising is or is not. Then advertising measures can be designed according to the targetgroup. Marketing agencies can benefit from this technique as well as marketers working for companies.

Key figures help to compare results

Typically, it is difficult to measure unconscious emotions and emotions. However, this new method manages to do just that by creating metrics in the context of consumer research. In this way, individual indices of marketing effectiveness can be measured:

• Emotional Index: What emotions does advertising trigger?
• Benefit Index: To what extent does the advertising convince with brain-appropriate benefits?
• Memory index: How high is the actual memory value?
• Hormone index: Which hormonal reactions are triggered and how do they influence the buying process of customers?
• Impulse Index: How well does advertising use impulse opportunities?

In turn, you can easily compare these indices with previous measurements and derive clear recommendations for action.

The book on neuro-advertising explains this method in a practical way, allowing you to integrate it directly into your marketing planning.

This book is a practical guide to the digital transformation of sales organizations. In 21 steps, it provides an overview of the state of the art of technologies and digital sales tools and creates an understanding of what the digitization of sales is really about.

All tools and processes from positioning to customer management are explained in detail in this book and illustrated with concrete examples. What do chatbots do, what are virtual and augmented reality suitable for, and what is the benefit of rapid prototyping? Which sales activities can be supported by digitalization? The author provides answers to these and many other questionsand shows how sales managers can make themselves fit for the future. With concrete tips and numerous implementation aids.