・ISBN 978-1-4129-8832-2 paper US$ 65.00
¥13,728.- (税込)
著者・編者 | Mariampolski, Hy, |
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出版社 | (SAGE Publications Inc, US) |
出版年 | 2030 |
ページ数 | 304 pp. |
ニュース番号 | <A04-80> |
"Qualitative Market Research, Second Edition" offers an engaging and comprehensive introduction to the field of qualitative market research by taking a step-by-step approach to the complete research process and including specific tools and resources to aid students through the process.