・ISBN 978-0-8153-5182-5 paper GB£ 39.99
¥11,656.- (税込)
| 著者・編者 | MacLennan, Andrew, |
|---|---|
| 出版社 | (Routledge, US) |
| 出版年 | 2030 |
| ページ数 | 336 pp. |
| ニュース番号 | <A02-25514> |
Translating strategic plans into action is a key challenge for businesses globally. This textbook brings strategy execution into sharp focus, drawing upon the author's extensive experience in the field as a facilitator, educator and researcher.
Covering theory and practice, the book introduces a frameworks and techniques to aid understanding and practical applicability. Armed with the lessons of the book, readers will be able to:
A textbook for students at postgraduate and executive education levels, the work is supplemented by a companion website featuring case studies, short reflection exercises, interactive learning tools and self-test material to guide and enhance learning.