At the heart of The Role of Linguistic Profiling within Career Development is the important question: how does linguistic profiling shape careers in an increasingly globalised and diverse economy? From modifying an accent, to word choice, to tone, an international team of authors explore the effects of such modifications (both positive and negative) in various professional environments. The Role of Linguistic Profiling within Career Development brings to life the real-world implications of such bias and provides actionable insights for practitioners and academics alike.

This backbone of innovative research creates a fresh perspective into the relationship between linguistic profiling and career development, grounded in a globalised commitment to diversity and inclusion and aligned with the UNSGs of reducing inequality and promoting inclusive, sustainable economic growth. By pushing the boundaries of current thinking surrounding diversity, the authors lay out a solid groundwork for anybody interested in how the way that we communicate can affect our place in the workforce. Once linguistic differences are seen not as a cultural barrier, but as a source of strength and opportunity, the modern era of work can truly begin.

The book presents different perspectives and methodological approaches related to the development of gender equality plans and gender budgeting ranging from empirical legal studies to doctrinal contributions, national or field specific case studies to historical and comparative assessments, domestic as well as international perspectives, conceptual as well as practical considerations.

This edited volume explores how managerial perspectives can shape meaningful and satisfying organizational experiences in the context of evolving structures and sustainability challenges. While management research often draws on organizational theories such as institutional or agency theory, the exchange between organization studies and sustainability remains limited. This book bridges that gap by using sustainability as a critical lens through which to understand organizational behavior, legitimacy, and long-term strategy.

Addressing topics such as corporate social responsibility (CSR), corporate citizenship, sustainability strategy implementation, and the management of complex multi-stakeholder relationships, this book emphasizes the need for scholarship that addresses environmental, organizational, and socio-economic issues across multiple levels, advocating for solutions that are integrated, inclusive, and transformative.

Come See the Truth explains how socialist Yugoslavia became a hot spot for international tourism during the Cold War. Following the 1948 split with the Soviet Union, Yugoslavia boldly and dynamically exploited tourism for political ends, inviting foreigners to "come see the truth" to counter Soviet invectives. During the following years, a combination of pragmatism and innovation led to an open-door policy that was fundamental to the country's tourism strategy and that allowed Yugoslav citizens to freely travel abroad for both work and leisure.

Situating this history in the dual contexts of the Cold War and the history of tourism, Igor Tchoukarine traces efforts by politicians, federal and republican administrations, tourist organizations, and individuals to develop international tourism in Yugoslavia. He reveals how tourism was inseparable from geopolitics, allowing Tito's state to enjoy international prestige and political legitimacy on both domestic and international levels. Yet Come See the Truth also uncovers the pitfalls of Yugoslavia's tourism boom, which exacerbated economic difficulties and rivalries and came to an end during the country's early-1990s collapse and descent into nationalist fervor and violence.

A groundbreaking account of how politics and economics have interacted in Western democracies over the past eighty years

How do capitalist economies change over time? And what political consequences follow? In Governing Growth, Peter Hall traces the interactions between politics and economics in Western democracies over the past eighty years, identifying a series of profound shifts in the political economies of Europe and the United States. Hall develops the concept of successive growth regimes, each the result of public policies interacting with the strategies of private firms. Alongside each growth regime, he argues, there is a distinctive representation regime, which determines whose voices have the most influence over public policy. Showing how these two regimes interact, he develops a new account of the processes through which political economies change over time.

Hall outlines three postwar growth regimes: an era of modernization, from 1945 to about 1975; an era of liberalization, from 1980 to the late 1990s; and an era of knowledge-based growth, beginning at the turn of the century. His sweeping analysis sheds new light not only on the relationship between capitalism and democracy, but also on the roots of our contemporary political dilemmas.

Women, leadership, spiritualty, and religion have been complexly interwoven throughout history and cultures. The Inspirational Women Leaders: The Challenges and Rewards of Religion, Spirituality, Purpose, and Calling in Leadership books explore support and obstacles that women leaders face as shaped by religion and spirituality, the impact of historical and contemporary women leaders influenced by their beliefs, and how women leaders practice spiritual leadership in a variety of contexts. For some women, their leadership connects with finding and exploring a sense of purpose, recognizing and following a calling or vocation, and exploring the impacts of religion and spirituality on leadership and society.

By celebrating women leaders and their leadership styles, these books highlight impactful leadership approaches and heartening stories of endurance. Serving as a model and motivation for women leaders, these books also create a community for women leaders around the world.

Part One, focusing on Contemporary Research and Reflections, delves into the profound and often underexplored connection between a woman's leadership in her life and work with her diverse spiritual, religious, or philosophical foundations. Part Two, focusing on Spiritual Women Leaders across Time and Cultures, features historical figures and contemporary leaders from various faith traditions, revealing how their spiritual journeys have shaped their transformative leadership. Both books illuminate how personal beliefs and a sense of greater meaning can be a source of immense strength and a catalyst for unique challenges in a leader's professional and personal life.

The Transformative Women Leaders Series is published in collaboration between the International Leadership Association (ILA) and Emerald Publishing. Celebrating women leaders and the leadership styles they employ to achieve success, the books in this series highlight successful leadership approaches across contexts, time, and cultures.

The political turbulence caused by Donald Trump's second term has most of the world on edge. Trump 2.0 promises to treat social science as something that must be attacked, demonized, and discredited, while fear, complacency and accommodation have meant sociologists have a poor track record of holding powers accountable. This book offers an elixir.

Condemn and Resist brings together a series of essays from leading sociologists in response to the first year of Trump 2.0 at a time when expert voices are essential for effective critical analysis of political and social climates. With chapters on inequality and public health, immigration, women's health and abortion rights, climate change, education, LGBTQ+ rights, labor and organizing, and government and democracy, the contributors offer effective, efficient and accessible analyses with suggestions and strategies for action.

Rigorous, readable, and urgent, Condemn and Resist is essential for understanding the long-lasting impacts of Trump 2.0. Looking beyond a single moment, this book points toward the future of democracy, the necessity of rigorous scholarship, and the transformative power of social movements.

This book offers a systematic guide to the history of Bulgarian economic thought within the broader evolution of the nation's economy-from the final decades of the Ottoman Empire to the socialist period. It explores the interplay between economic culture, policy, institutions, and theory, revealing how Bulgarian economists interpreted and responded to the structural challenges of a developing and dependent economy.

Special attention is given to the exchanges of ideas between Bulgaria and Europe, highlighting both external intellectual influences and original national contributions. This book is an essential resource for students and scholars interested in the history of economic thought, economic culture, economic history, and the distinctive paths of European economic traditions.

This proceedings volume explores current issues in finance, accounting, economics, and sustainable development. Featuring select contributions presented at the 26^th Annual Conference on Finance and Accounting (ACFA 25) held in Prague, Czech Republic, this book explores topics such as financial market dynamics, risk management, exchange rate modeling, corporate disclosure practices, auditing reforms, and the evolving role of sustainability in business strategies. The enclosed studies employ diverse methodological approaches including econometric modeling, systematic literature reviews, bibliometric analysis, and regional cases studies, providing both theoretical insights and practical applications. Integrating perspectives from developed and emerging economies, the volume highlights how global crises, regulatory frameworks, and cultural contexts shape financial performance, market behavior, and organizational resilience. This book is a valuable resource for academics, scholars, researchers, policymakers, and practitioners seeking to understand and navigate contemporary challenges in economic and financial systems.

This book offers an in-depth exploration of the transformative changes necessary to adapt global food systems to the unparalleled challenges posed by climate change. Across 17 chapters, it moves from agroecology with smallholder cooperatives in Angola, to soil carbon sequestration through cover cropping, then to circular economy approaches such as food waste valorization and WASH infrastructure for rural development. A regional synthesis examines climate impacts on productivity, distribution, and consumption in Sub-Saharan Africa, followed by chapters on food system governance and gender and youth farmers' coping strategies. Later sections explore food waste reintegration in South Africa and the opportunities and risks of big data and artificial intelligence in agri-tech. The book also draws lessons from Colombia through community-supported agriculture networks and experiential learning.By integrating methodological innovation with real-world insights, the book serves as a vital resource for researchers and decision-makers committed to advancing sustainable and inclusive food system governance.

This monograph discusses the contemporary role of sea basins in global politics. It highlights their economic and political importance, especially how countries use them to achieve regional and global goals. It also examines how these policies affect political and economic relations in different regions, considering international sea laws. The book also covers regional conditions around various sea basins and how they influence the maritime strategies of global and regional powers. It discusses specific maritime policies of key countries and how these policies fit into their overall international activities. Additionally, it looks at inter-state disputes and their impact on regional peace, as well as the legal status of different sea basins and their role in shaping the international order.

The volume begins with an exploration of the historical determinants shaping maritime activity and the status of sea powers. It examines the evolution of sea power concepts from the 19th century to the 20th century, highlighting the impact of technological advancements and legal regulations like the Montego Bay Convention. The emergence of non-state players and their influence on maritime strategies is also discussed. The subsequent chapters analyze the maritime policies of supra-regional players such as the USA, PRC, Russia, and the EU, emphasizing the strategic assumptions and naval capabilities required to achieve their maritime goals.

Further chapters focus on the geopolitical significance of specific sea basins, including the polar oceans, the Indo-Pacific, and the Atlantic. The book examines the strategic importance of these regions, the role of regional and global powers, and the impact of climate change and international regulations. It also highlights the unique maritime policies of regional powers like India, Japan, and Australia, and their interactions with major players. The final chapters address the strategic importance of the waters surrounding Europe, particularly the Black Sea, and the interplay between regional stability and the interests of major powers like Russia, China, and Turkey.

This approach will enable readers to understand the importance of sea basins both in the policy of global and regional state maritime players, and the impact of their maritime activity on the shape of the international system. As such this book will be an excellent resource for researchers and students of international relations, geopolitics and geostrategy as well as decision-makers and practitioners dealing with the analysis of maritime activity of states, their use in the implementation of state policy and the role of individual sea basins in global politics.

Acclaimed economist James K. Galbraith sounds an urgent alarm: how conventional economic ideas and policies are unequipped to account for the most daunting challenges of our geopolitical moment.

Amid a mounting sense of American decline, Americans live with a new kind of dissonance: economists announcing that everything is fundamentally fine. Where growth is steady, unemployment is low, prices are (somewhat) stable, and stocks are high-what's there to worry about?

The Power to Destroy shows that this dissonance reflects a failure to evolve. James K. Galbraith's incisive history of economic policy in this century is grounded in the fundamental problem that today's experts are still deploying tools from all yesterday's wars: obsolete economic ideas, measures, and doctrines focused on market functioning and crude economic indicators like output and prices. These methods, many of them honed a century ago against a vastly different social landscape, offer little hope in the face of today's more existential threats.

Such conventional policies, Galbraith argues, are increasingly ill-equipped to counter the daunting challenges of our moment-from inflation to trade sanctions, industrial cold wars, and climate change-and, left unacknowledged, are accelerating the end of the US economy as we know it. Shortcomings include the weak responses to the inflation of 2021-2022; the sanctions war against Russia; the rise of China; the weak and ineffective attempt at industrial revival; and the impending demographic crisis. All have roots in a flawed body of outdated economic thought that has been sustained for ideological rather than practical reasons. They now promise to hinder the United States in the emerging multipolar world.

As Galbraith makes plain, for all the virtues of the market system, governments and their policies make markets possible. The ideas behind the policies-for better or worse-will determine the fate of the US economy-and new and better ideas are urgently needed. The alternative-sticking with economic ideas and policies we know and currently use-brings the power to destroy us all.

Illuminates how borough residents, urban planners, and politicians used environmental policy to cement a racially restrictive landscape.

Though it was once home to the world's largest landfill, today Staten Island boasts thousands of acres of parklands, dozens of public-private conservation arrangements, and four ecological zoning districts. In this book, Patrick D. Nugent details the political forces that gave rise to this wealth of greenery in a famously dense city. He demonstrates how postwar economic and political trajectories intersected in the 1960s with the rising consciousness of environmentalism to create a distinctive laboratory in Staten Island, where white communities and politicians heeded the rising call for the preservation of green space-but often as a tool to maintain racial segregation. Ecological zoning, public-private park management, conservation easement, environmental litigation, and other strategies created a lush, discriminatory landscape. Nugent refers to these policies as greenlining.

The Greenlining of Staten Island shows that the political and environmental history of Staten Island is key to understanding how environmentalism has been used to reinforce racial discrimination, not just in New York City, but nationwide. By the mid-1970s, conservationists had embraced urban planning that preserved low-density housing districts and bolstered the sprawling and segregated landscape that took shape in metropolitan America over the coming decades. In exploring the gap between the modern environmental movement's ambitious goals and its tangible outcomes, Nugent excavates important lessons for contemporary city dwellers debating zoning reform and planning for climate change's impending effects.

Nurturing AI-Powered HR Analytics and Virtual Reality in Employee Psychology and Workplace Happiness examines how emerging technologies are reshaping the foundations of modern human resource management. Drawing on advances in AI-powered HR analytics, the book demonstrates how data-driven insights can enhance organizational decision-making, predict employee behavior, and support interventions that foster engagement, motivation, and well-being. By illuminating the strategic value of intelligent analytics for understanding workforce dynamics and optimising HR practices, it provides a compelling case for building more responsive, ethical, and psychologically supportive workplaces.

Complementing this analytical perspective, this timely work explores the transformative potential of virtual reality in employee psychology and workplace happiness. It highlights how immersive VR environments can reduce stress, enrich training and onboarding, strengthen team cohesion, and nurture overall mental well-being by simulating real-world experiences within safe, controlled contexts. Offering a clear roadmap for responsible and human-centred implementation, this volume is essential reading for HR professionals, organizational leaders, and researchers seeking to harness technological innovation to cultivate more fulfilling and productive workplaces.

This book provides a multifaceted investigation into the relationship between law, normativity, and the spatio-temporal coordinates in which legal phenomena emerge and transform. It offers a cross-disciplinary and philosophically grounded perspective that rethinks the categories of space and time as fundamental dimensions of the normative experience. Bringing together contributions from legal theory, philosophy, semiotics, comparative law, and cultural studies, the volume explores how law is affected by, and in turn affects, evolving conceptions of time and space and how the legal experience belongs to human history. This book investigates the ontological status of legal norms and the implications of their despatialisation or deterritorialisation in digital and transnational contexts. Several chapters address questions about the existence and longevity of legal norms, others examine the distinction between the spatial scope and the actual validity of norms in light of the effects of political change, cyber-activities, and global regulatory trends. The temporal dimension of legal responsibility is re-examined with regard to concepts such as negligence, intention, and agency.
Moreover, the book explores challenges of decision-making posed by algorithmic governance and behavioural regulation involving classical models of normativity based on rationality and chronological linearity. Furthermore, the volume draws on intellectual traditions from across the world (Western phenomenology, classical legal thought, non-Western cosmologies and ethical frameworks) for reconsidering the way normativity is shaped by paradigms of space and time related to peculiar dimensions (rhythm, ritual, kairos), which offer alternative temporalities encompassing legal practices and our understanding of some philosophical-legal categories. By integrating legal philosophy with intercultural and technological-ecological perspectives, this book opens new avenues for understanding law's dynamic entanglement with space and time.
This volume is intended for scholars and advanced students in legal philosophy, jurisprudence, legal semiotics, comparative law, and interdisciplinary legal studies interested in exploring emerging paradigms of normativity beyond traditional legal frameworks.

This book, based on extensive first-hand research conducted between 2020 and 2024, places "Russian antiquity" in the center of analysis, and addresses memory-making in the regions. The author seeks to examine how public history is managed in Old Russian cities, who the mnemonic actors are, which narratives are institutionalized, how cultural heritage is reinterpreted, and how federal and regional historical narratives interact. How did existing approaches to the past contributed to legitimization of aggressive wars and the federal government's assumed right to arbitrarily initiate conflicts and compel citizens to participate in them? The book focuses on the period from 2012 to 2022, which saw the strengthening of personalist authoritarianism in Russia accompanied by a "conservative turn" whose roots lie in nineteenth-century nationalism. The book includes case studies of 12 regional capitals founded before 1584 (the year of Ivan the Terrible's death, his rule marked the emergence of the centralized Russian state).

Advancement in Medical and Wellness Tourism, Volume 1 delves into how innovation and human creativity are reshaping the way of travel for health care. This book explains how technology, creativity, and entrepreneurial spirit are transforming the way people seek wellness beyond borders. The edited book highlights new opportunities, challenges, and solutions shaping the medical tourism industry today.

With global case studies and insights into emerging markets-particularly in Asia-it provides a nuanced analysis of how destinations are reimagined and marketed to meet the needs of health-conscious travellers. Students, researchers, policymakers, healthcare professionals, and industry leaders, will find it a critical resource for understanding the global trends, challenges, and opportunities in one of the fastest-growing segments of the tourism industry.

This book argues that contemporary liberal societies are rife with civic divisions related to the past, and that coming to terms with this past is a phenomenon of utmost importance for citizens and liberal societies. It has been assumed that, however widespread and deep this phenomenon, this history or past is outside the bounds of the most prominent theory of liberal justice, i.e. Rawls's theory. This book argues that this is a mistake, that the scope of justice needs to encompass historical rectification, and that Rawls's theory must show concern for historical injustice.

The gold standard for generations of college and graduate students writing research papers, now thoroughly updated to reflect today's expectations.

Whether you are writing your first college research paper or your dissertation, A Manual for Writers of Research Papers, Theses, and Dissertations-also known as "Turabian"-remains a classic resource because of its timeless focus on the fundamentals of good research writing. For more than eight decades, it has offered comprehensive guidance on current expectations for academic writing. Based on the idea that writing a paper means engaging in a conversation with others in your field, it shows you how to conduct research, craft an argument, and produce an original work based on evidence and reasoning that responds to and builds on what others have previously written. Along the way, it also serves as a reference for cultivating consistent and respectful practices toward your readers in citations, language choices, and paper format.

This new edition reflects the continuing evolution in academic writing conventions. It has been updated to reflect the most current editions of The Craft of Research and The Chicago Manual of Style and features the following additional changes:

• A redesign for easier navigation
• Extensive coverage of the appropriate use of generative AI
• A rewritten chapter on visual communication
• Greater attention to writing centers and tutors
• New notes for students and instructors on how to use the book
• Refreshed examples throughout

Further, new ancillary written and video materials to support your use of the book are available online at Turabian.org.

With nearly 10 million copies sold, A Manual for Writers remains the most trusted and time-tested reference for writing research papers. Authoritative, clear, easy to read, and with plenty of examples, it is the essential guide for any student or teacher concerned with research and good writing.

Innovation and entrepreneurship are often discussed together, with many resources in the literature about the intertwining of these two subject areas. What is lacking in the current research landscape is how innovation and entrepreneurship is undertaken in the emerging economies that form the BRICS alliance.

This comprehensive book offers a multifaceted exploration of entrepreneurship and innovation across BRICS nations, comprising various themes. It provides an overview of the challenges faced by SMEs, the dynamics of risk management, technology transfer, and global value chains, particularly in the context of the Covid-19 pandemic. Emphasising the importance of knowledge sharing and creative leadership, it addresses sustainable development strategies and the role of digitalisation technologies in fostering economic growth. With a blend of quantitative and qualitative insights, the contributors provide a deep understanding of the intricate interplay between entrepreneurship, innovation, and economic development within the BRICS framework.

Academics will benefit from the scholarly analysis and theoretical frameworks presented, while students will find the content valuable for understanding contemporary issues in entrepreneurship, innovation, and international relations within the BRICS economies. Practitioners, particularly those involved in policy-making, business strategy, and international trade, will also find the insights offered by this book to be of significant relevance.

This book proposes the theory of dual (analog-digital) transformation (ADX) as a new framework for business transformation in the digital era, highlighting leading Japanese manufacturing firms. At its foundation, the book presents two core perspectives, the three-core competence strategy and the architecture strategy, which explain how firms build and reconfigure organizational capabilities in response to technological change. By tracing the evolution of manufacturing architecture and competence development, the book shows how analog and digital systems can coexist and reinforce each other.

While digital transformation (DX) has gained global attention, the enduring strength of Japanese manufacturing lies in its continued evolution through analog transformation-the refinement of craftsmanship, process integration, and tacit knowledge. The book examines how current IT technologies, including data analytics, IoT, and AI, are reshaping the traditional foundations of monozukuri (Japanese manufacturing), and how firms can align IT architecture and organizational competences to sustain innovation in the AI era.

Beyond the conventional framework of digitization, digitalization, and DX, this book proposes ADX as the next step for firms rooted in collaborative monozukuri-a model integrating analog excellence with digital innovation. Sustainable competitiveness emerges not from replacing analog systems, but from combining the two.

Through multiple cases of Japanese firms, the book demonstrates how Japanese manufacturers are restructuring capabilities, bridging management and production, and achieving deep analog-digital integration. Ultimately, it offers a roadmap for traditional manufacturing firms to evolve their IT strategies and thrive in the age of AI and organizational reinvention.

An incisive analysis of how congressional communication with constituents has changed and what this means for representation and polarization.

Members of Congress have a duty to talk to their constituents back home about what's going on in Washington. But today, the average politician lacks the time, resources, and knowledge necessary to coherently explain the bills and legislative actions up for debate. Therefore, they turn to those who hold the keys to the chamber: party leaders.

Consequently, Congress is now more reliant than ever on its leaders' partisan talking points, and constituents hear more about nationalized political battles rather than the local issues affecting their districts. Drawing on large-scale text analysis, campaign expenditures, and congressional district data, as well as in-depth interviews, Echo Chambers examines how partisan communication took over Congress, the key differences in that messaging across parties and chambers, and what these combined forces mean for US citizens today.

This book examines how small-scale commercial marijuana production shaped social and economic formation in marginal hinterland communities in late-twentieth-century eastern Australia. As traditional rural industries such as dairying and forestry fell into decline, new settlers arrived and revitalised these hilly, low-income regions-though not always in ways that long-established residents welcomed. With limited access to formal income, some households turned to growing and selling marijuana. Focusing on production rather than distribution, the book shows how the illegality of cannabis connected and normalised the socio-economic periphery, tying remote forest communities to urban markets and embedding informal activity within everyday life. The book reveals how illicit enterprise underpinned community viability and illuminates the broader role of informal economies in Australia's frontier history and regional development. Based on two decades of immersive, place-based observation, this book will appeal to scholars of anthropology, history, development studies, and rural and regional research.

This book offers a fresh and timely exploration of the intersections between ecology, media, and culture in Asian contexts, with particular attention to audiovisual narratives. Moving beyond conventional approaches to Asian media that privilege aesthetic, cultural, or socio-political analyses, it foregrounds ecological narratives and environmental themes embedded in the region's media practices. Drawing on a wide range of regional examples, the volume examines how Asian media creators engage with complex questions of history, globalisation, power, and environmental crisis while articulating distinctive counter-narratives that challenge Western-centric frameworks and orientalist perspectives. Spanning a broad geographical and thematic scope, including Japan, Korea, Thailand, Iran, Vietnam, China, and India, the book offers nuanced insights into both the ecological challenges faced across the region and the cultural frameworks that shape their mediation and representation. By combining theoretical interventions with in-depth case studies, the volume makes a rigorous scholarly contribution while providing a grounded analytical mapping of contemporary Asian ecomedia. Its key contributions lie in its interdisciplinary approach, which brings together ecocinema studies, environmental humanities, and postcolonial theory, centring Asian epistemologies and perspectives, as well as in its rich corpus of case studies drawn from varied cultural and historical contexts. As such, this volume constitutes an essential resource for readers seeking a critical and comprehensive understanding of ecological issues and their complex representations in Asian media and culture. It will be of particular interest to scholars and students in media studies, environmental humanities, ecocriticism, and Asian studies.

This book explores the diverse nature of Chinese manufacturing activity in Ethiopia and highlights how investments can be guided by local political economy conditions. It examines the economic potential of foreign direct investment and its role in facilitating structural change within African economies. The approaches taken by Ethiopia to steer investment towards development objectives are compared with global trends of industrial relocation and corporate adaptation to illustrate how foreign direct investment can benefit both China and African countries. Ethiopia's proactive industrial policies are highlighted to show that African states can leverage Chinese manufacturing capital to enable industrial development and economic growth.

This book provides unique detail into the specific strategies used in Ethiopia to maximise foreign development and drive economic development. It will be relevant to students, researchers and policymakers interested in development economics, industrial policy, and the international political economy.

Born-digital companies are often praised as agile disruptors - until growing scale, legacy decisions and internal complexity slow them down. This book shows how digital-era firms can deliberately renew themselves through internal corporate ventures, turning them from side projects into powerful engines of strategic change. Based on an in-depth case study of a leading European fintech, it reveals how leaders can structure, stage and steer such ventures to keep their organizations fast, innovative and focused.

The book develops a process model of strategic renewal that goes beyond born-digital companies. It offers actionable insights for any organization facing disruption, legacy structures or the challenge of sustaining innovation. By explaining how routines, capabilities and mindsets can be reconfigured over time, the study provides executives, entrepreneurs and corporate innovators with a practical roadmap for building lasting renewal capabilities - in digital natives and established firms alike.

In the rapidly evolving world of contemporary business, artificial intelligence (AI) is becoming a disruptive force that is being adopted by companies in a variety of sectors. Its ability to boost creativity, expedite processes, and increase productivity is undeniable. Along with other digital technologies like blockchain, big data analysis, and augmented reality, it is anticipated to be one of the main forces behind the fourth industrial revolution.

Despite the success that artificial intelligence is meeting, there are still a number of concerns about how consumers may perceive artificial intelligence-based products and services, how they act with conversational agents (chatbots), and how they communicate with them. Through this book, the authors attempt to understand how artificial intelligence can be integrated within products and services in a way that generates value for the consumer. In particular, three consumer contexts are considered in which the introduction of AI is changing the way consumers interact with products and services. The first relates to the use of artificial intelligence in the fashion industry, where the creation of AI-generated clothes is generating widespread debate. The second relates to the use of conversational agents who through the use of AI are able to engage in conversations that are increasingly human-like. The third, in the area of social media, evaluates how consumers perceive virtual influencers.

Managing Innovation in Business Strategy, Marketing and Finance has a goal of contributing to understanding the role of business innovation from the perspective of three key functional areas: strategy, marketing and finance.