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商品詳細
Inbetweeners: How to Translate Tech into Customer Value in the AI Era.
・ISBN 978-1-041-40891-8 hard GB£ 171.99
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| 著者・編者 | Dooley, Ken / Roenkae, Elisa, |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2026 |
| ページ数 | 125 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A05-79548＞ |
解説
This book addresses the orchestration gap between technical excellence and business value delivery in technology organizations. It introduces the concept of "Inbetweeners"-professionals who bridge the divide between engineering teams and commercial stakeholders. The text examines organizational challenges including technological complexity, siloed structures, and misaligned incentives.
- Addresses the critical gap between technical teams and business stakeholders in technology organizations through the concept of "Inbetweeners"
- Examines the organizational challenges created by technological complexity and proposes practical frameworks for bridging the tech-sales divide
- Explores the impact of Agentic AI on product development, organizational structures, and future career paths in technology sectors
- Presents a Translation Framework for effective communication and value delivery across organizational silos
- Provides actionable strategies for hiring, retaining, and incentivizing professionals who can navigate between technical and commercial domains
This title has been co-published with Professional Publishing Finland. T&F does not sell or distribute the print editions in Finland.