株式会社極東書店トップ ＞ 商品一覧 ＞ US Firms' Business Competence in the Taiwanese IT Industry. 1st ed. 2016
商品詳細
US Firms' Business Competence in the Taiwanese IT Industry. 1st ed. 2016
・ISBN 978-3-319-32027-4 hard EUR 99.99
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| 著者・編者 | Chen, Pi-Chi / Kim, Young-Chan, |
|---|---|
| シリーズ | (Understanding China) |
| 出版社 | (Springer International Publishing AG, SZ) |
| 出版年月 | 2016 |
| ページ数 | 234 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A05-26688＞ |
解説
This book offers an in-depth analysis of the roles and strategies of subsidiaries of American multinational companies (MNCs) in Taiwan's IT industry. Based on semi-structured interviews with 16 managing directors of the different foreign-owned subsidiaries and 100 functional unit managers, the authors investigate (1) the roles of functional units in evaluating strategy formulation and change in foreign subsidiaries; (2) the factors that determine strategy formulation and change in foreign subsidiaries and their functional units; and (3) the linkages between cross-functional units. The research underscores the view that MNCs' strategies are composed of assorted heterogeneous elements.