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Introduction to Cross-Border E-Commerce Ecosystem.
・ISBN 978-981-9611-64-5 hard EUR 109.99
￥29,399.- (税込) ※（※）価格はご注文時の参考価格となります。
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| 著者・編者 | Zhang, Xiaheng, |
|---|---|
| 出版社 | (Springer, GW) |
| 出版年月 | 2025.10 |
| ページ数 | 269 pp. |
| 言語 | ENG |
| ニュース番号 | ＜754-386 754-388＞ |
解説
This book combines the current development status of cross-border e-commerce, proposes the theory of cross-border e-commerce ecosystem, and provides an overall interpretation of cross-border e-commerce from macro, meso, and micro perspectives around core elements. The topics involved in this book include cross-border e-commerce platforms, cross-border logistics, cross-border payments, marketing management, risk management, etc., almost covering the main links of cross-border e-commerce transaction activities, reflecting the cutting-edge trends of cross-border e-commerce at the current stage, and has important theoretical significance and practical value for promoting the development of global cross-border e-commerce.
The translation was done with the help of artificial intelligence. A subsequent human revision was done primarily in terms of content.