商品詳細

This book explores women's entrepreneurship in Asia and analyses the experiences of women entrepreneurs through institutional logics. Covering ten different countries throughout Asia, including India, Pakistan, Bangladesh, Malaysia, Nepal, Brunei, Indonesia, Saudi Arabia and Turkey, this book highlights a range of success stories, the supports, challenges, policy and practical implications to improve women's participation in entrepreneurship.

Women in some Asian countries are subjected to cultural norms and beliefs systems which regard women as inferior. This book suggests actions by governments, universities, organisations and women themselves to help improve the position of women as entrepreneurs in Asia and explains how these actions are in line with the UN's Sustainability Development Goal of gender equality. The book also considers how women may contribute to developing businesses that focus on addressing corporate social responsibility and sustainability.

This book is an essential resource for women entrepreneurs, academics researching these areas and students studying women's entrepreneurship and entrepreneurship more generally. Women who are keen to start their own businesses and policymakers seeking to support the establishment of women-led businesses in the Asian region will also find this useful.