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Sociologists generally study macrolevel institutions and social processes with little reference to the individual. Psychologists, on the other hand, tend to study individual-level processes with little reference to society. This volume, featuring contributions from influential scholars in US social psychology, brings the link between the individual and society into focus. The chapters in the volume are distinguished by their concentration on either cognitive, affective or behavioural processes. These analyses eschew the traditional psychological approach to individual-level processes and instead offer intriguing accounts of how thought, emotion and action are embedded in social context and are central to the dynamic between self and society. Together, the 14 chapters present a synthesis of theory and research that are a major force in stimulating and influencing investigations of the link between the individual and the larger society.