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The Role of Artificial Intelligence in the Tourism and Hospitality Sector. ツーリズム及びホスピタリティ部門における人工知能の役割
・ISBN 978-1-032-89886-5 hard GB£ 171.99
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・ISBN 978-1-032-89885-8 paper GB£ 43.99
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-003-54512-5
| 著者・編者 | Jesus Jerez-Jerez, Maria et al. (eds.), |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2025.06 |
| ページ数 | 376 pp. |
| 言語 | ENG |
| ニュース番号 | ＜744-450＞ |
解説
This timely, expert-led book brings together the latest academic and practitioner insights on AI technology within the hospitality and tourism industries.
The disruptive nature of AI is captured in a logically structured and accessible way, with global case studies covering the latest technological developments in AI via a wide range of detailed, 'real-world' examples designed to help the reader understand how this complex subject area is applied in industry. Topics covered include privacy concerns, AI in hotels, personalisation of the guest experience, travel planning, virtual assistants and recommendation systems, sustainability, blockchain, AR, VR, IoT, smart destinations and big data analytics, amongst others. Chapters also include insights on governmental policies, environmental sustainability, social change, and how these impact and interact with AI technologies within the context of tourism and hospitality.
This volume is of pivotal interest to students, scholars and academics in the fields of tourism, hospitality, business, management, human geography, social sciences and sustainability, as well as those with an interest in AI technology more generally.