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Behavioral Strategy

Behavioral Strategy : Exploring Microfoundations of Competitive Advantage.

・ISBN 978-1-009-56677-3 hard GB£ 55.00

¥17,424.- (税込) (※)価格はご注文時の参考価格となります。
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・ISBN 978-1-009-56674-2 paper GB£ 18.00

¥5,702.- (税込) (※)価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-009-56675-9

著者・編者Foss, Nicolai J. / Mazzelli, Ambra / Weber, Libby,
シリーズElements in Business Strategy
出版社(Cambridge U. Pr., UK)
出版年月2024.12
ページ数98 pp.
言語ENG
ニュース番号<744-428>

解説

Behavioral strategy has emerged as one of the most important currents in contemporary strategic management. But, what is it? Where does it come from? Why is it important? This Element provides a review of key streams in behavioral, interpreting behavioral strategy as a consistently microfoundational approach to strategy that is grounded in evidence-based insight in behaviors and interaction. We show that there is considerable room for furthering the microfoundations of behavioral strategy and point to research opportunities and methods that may realize this aim. The Element is of interest to strategy scholars in general, and to Ph.D. students in strategy research in particular.