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Trump and Putin in Media Mythologies. メディアの神話におけるトランプとプーチン
・ISBN 978-0-367-43586-8 hard GB£ 171.99
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-003-00450-9
| 著者・編者 | Leipnik, Olena, |
|---|---|
| シリーズ | Routledge Focus on Digital Media and Culture |
| 出版社 | (Routledge, UK) |
| 出版年月 | 2025.06 |
| ページ数 | 182 pp. |
| 言語 | ENG |
| ニュース番号 | ＜742-392 742-415＞ |
解説
Trump and Putin in Media Mythologies provides an account of the media portrayal of two presidents-Donald Trump of the United States and Vladimir Putin of the Russian Federation-as mythologized figures.
The book delineates the mythologizing strategies media employ to build these two leaders' narratives and the logic of mythologization of the overall political process. It addresses the construction of the two presidential imageries and the political and cultural needs fulfilled by the archetypes they embody. The volume provides a comparative analysis of two culture-specific narrating strategies that resonate with the two-American and Russian-electorates.
This interdisciplinary account combines the areas of media studies, myth studies, political anthropology, and cultural studies. It will also be an essential read for scholars and graduate students interested in political communication, public relations, and cognitive marketing.