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The Cambridge Handbook of Algorithmic Price Personalization and the Law.
・ISBN 978-1-009-36789-9 hard GB£ 150.00
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| 著者・編者 | Esposito, Fabrizio / Grochowski, Mateusz (eds.), |
|---|---|
| シリーズ | (Cambridge Law Handbooks) |
| 出版社 | (Cambridge University Press, UK) |
| 出版年月 | 2025 |
| ページ数 | 348 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A03-89390＞ |
解説
In the current digital era, the growth of digital commerce and the data-driven economy has created new opportunities for firms to predict consumer behavior, including their willingness to pay a certain price. This practice of algorithmic pricing has become a widespread business model, raising concerns among economists and lawyers about its impact on the market and society. The Cambridge Handbook of Algorithmic Price Personalization and the Law is a comprehensive overview of the key debates surrounding algorithmic pricing, written by a multidisciplinary group of scholars with expertise in legal, economic, data science, and marketing research. The Handbook critically examines existing knowledge, identifies weaknesses, and proposes feasible alternatives for legal analysis, market regulation, and protection of vulnerable individuals. This comprehensive overview of algorithmic pricing is a one-stop reference for the political and legal community.