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Fundraising for Beginners: Essential Procedures for Getting a Fundraising Program Up and Running.
・ISBN 978-1-118-69312-4 paper US$ 69.95
￥16,388.- (税込) ※（※）価格はご注文時の参考価格となります。
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| 著者・編者 | Stevenson, Scott C. (ed.), |
|---|---|
| シリーズ | (Successful Fundraising) |
| 出版社 | (Jossey-Bass Inc.,U.S., US) |
| 出版年月 | 2013 |
| ページ数 | 64 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A03-66068＞ |
解説
Originally published by Stevenson, Inc., this practical resource helps nonprofit organizations establish effective fundraising programs. This resource provides useful information to produce winning fundraising plans, build mailing lists, effectively manage records, produce direct mail appeals, solicit major gifts, and more.
Important topics covered include:
- Expanding an organization's donor base
- Researching donor prospects
- First time fundraising efforts
- Annual operational plans
- Fundraising evaluation
- Building a mailing list
- Solicitation calls
- Phonathons
- Board gifts
- Direct mail appeals
- Special events
- Call reports
- Attracting new donors
- Donor communication
- Fundraising presentations
- Planned giving
- Grant seeking
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.