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Member Management Essentials for Chambers of Commerce.
・ISBN 978-1-118-69048-2 paper US$ 69.95
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| 著者・編者 | Stevenson, Scott C. (ed.), |
|---|---|
| シリーズ | (The Membership Management Report) |
| 出版社 | (Jossey-Bass Inc.,U.S., US) |
| 出版年月 | 2013 |
| ページ数 | 64 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A03-66038＞ |
解説
Originally published by Stevenson, Inc., this practical resource provides Chambers of Commerce with helpful information regarding growing, managing, and serving membership. From creating a plan and strengthening member benefits to recruitment strategies, this manual is filled with best practices and examples of what various Chambers of Commerce have done to achieve membership success.
Important topics covered include:
- Operation plans
- Networking
- Member benefits
- Unique member incentives
- Member orientation
- Social media outreach
- Effective communication
- Member awards
- Special events
- Customer care
- Internships
- Member networking opportunities
- Maximize member receptions
- Effective ice breakers
- New member receptions
- Setting policies
- Member communication
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.