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How to Get a Planned Gifts Program Up and Running. 2nd edition

How to Get a Planned Gifts Program Up and Running. 2nd edition

・ISBN 978-1-118-69167-0 paper US$ 74.95

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お気に入り
電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 9781118704226
著者・編者Stevenson, Scott C. (ed.),
シリーズ (The Major Gifts Report)
出版社 (Jossey-Bass Inc.,U.S., US)
出版年月2013
ページ数64 pp.
言語ENG
ニュース番号<A03-71981>

解説

Originally published by Stevenson, Inc., this is a step-by-step guide for launching effective planned gifts programs. Readers will learn how to plan and set goals, identify prospects, build mailing lists, involve volunteers, publicize planned gifts, build awareness, recognize donors, and more.

Important topics covered include:

  • Estate gift modeling
  • Advisory councils
  • Testimonials
  • Deferred payments
  • Promoting bequests
  • Planned gift expectancies
  • Cultivating agents of wealth
  • Building prospect lists
  • Accepting life insurance
  • Planned gift ambassadors
  • Challenge gifts
  • Intention forms
  • Endowment donors
  • Planned gifts newsletters
  • Planned giving marketing plans
  • Estate donors

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.