株式会社極東書店トップ商品一覧Changing Discursive Trends in the Online Review Genre : A Cross-Linguistic Study of BlaBlaCar.

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Changing Discursive Trends in the Online Review Genre

Changing Discursive Trends in the Online Review Genre : A Cross-Linguistic Study of BlaBlaCar.

・ISBN 978-90-04-69411-8 2024 paper EUR 89.00

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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-90-04-69412-5

著者・編者Hernandez-Lopez, Maria de la O.,
シリーズUtrecht Studies in Language and Communication
出版社(Brill, NE)
出版年月2024.10
ページ数200 pp.
言語ENG
ニュース番号<730-823>

解説

Around twenty years ago, with the digitisation of almost every facet of life, most businesses started including their own review system, so that their products could be rated and reviewed. This was the first wave of online reviews, called online consumer reviews (OCRs). The emergence of the smartphone and the proliferation of social media in the 2010s, however, resulted in a new ecosystem in which peers could share their assets, review other peers and be reviewed. This is the second wave of online reviews, or the emergence of online peer reviews (OPRs). This book explores the three differentiating discursive practices found in BlaBlaCar in Spanish and in English (emotive, relational and metacommunicative) as representative of this new wave. It demonstrates that OPRs have characteristics of their own, and proposes a new definition that captures the latest developments in online reviews in the context of peer collaboration.