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商品詳細
Understanding Communication Research Methods : A Theoretical and Practical Approach. 4th ed. コミュニケーション研究方法を理解する 第4版
・ISBN 978-1-032-55775-5 hard GB£ 205.00
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・ISBN 978-1-032-55738-0 paper GB£ 89.99
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納品価格につきましては書籍の入荷時点で確定となります。
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| 著者・編者 | Croucher, Stephen M. / Cronn-Mills, Daniel, |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2024.09 |
| ページ数 | 334 pp. |
| 言語 | ENG |
| ニュース番号 | ＜725-877＞ |
解説
Using an engaging how-to approach that draws from scholarship, real life, and popular culture, this textbook, now in its fourth edition, offers students practical reasons why they should care about research methods and offers a practical guide for conducting research.
Explaining quantitative, qualitative, critical, and performance research methods, this new edition helps students better grasp the theoretical and applied uses of method by clearly illustrating practical applications. The book features all the main research traditions in communication, including applications of the methods through effective examples and exercises, and sample student papers that demonstrate research methods in action.
This textbook is perfect for beginning and advanced scholars using critical, cultural, interpretive, qualitative, quantitative, rhetorical, and performance research methods.
Additional resources for students and instructors can be found on the eResource at www.routledge.com/9781032557380, which includes links, videos, outlines, activities, recommended readings, test questions, and more.