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Forty years after Ronald Reagan's successful re-election campaign, this book explores the significance of the year 1984 in the making of Reagan's presidential record and the shaping of his legacy. The authors examine the broader context of how Reagan impacted the nature of the US presidency and international relations during the Cold War, and how this in turn interacted with American popular culture. Serving as an introduction to academics, students and the interested public into what is a rapidly increasingly Reagan scholarship, this book will also appeal to anyone interested in US elections, the evolving nature of the US presidency, and American culture more generally.