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As a first attempt to date, this book addresses the notion of hypocrisy from a pragmatic perspective and devises a comprehensive model of verbal hypocrisy. The studies included adopt emic and etic approaches in order to contribute jointly towards an understanding of what appears to be a ubiquitous and multifaceted phenomenon. Going beyond hypocrisy as a mere moral vice, this volume establishes its pragmatic space and confronts it with adjacent notions which, unlike hypocrisy, have been subject to pragmatic examination. The Pragmatics of Hypocrisy is of interest to students and scholars in pragmatics, discourse analysis, sociolinguistics, rhetoric, communication and media studies, as well as corpus linguistics, and by its transdisciplinary nature, to researchers in philosophy, sociology, and political science. It is also essential reading for anyone interested in the interplay between language, culture and society, across varieties and registers of English.