株式会社極東書店トップ商品一覧Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation. Softcover reprint of the original 1st ed. 2017

商品詳細

Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation. Softcover reprint of the original 1st ed. 2017

Technological Entrepreneurship: Technology-Driven vs Market-Driven Innovation. Softcover reprint of the original 1st ed. 2017

・ISBN 978-3-319-83385-9 paper EUR 119.99

¥32,072.- (税込) (※)価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。

お気に入り
著者・編者Chaston, Ian,
出版社 (Springer International Publishing AG, SZ)
出版年月2018
ページ数299 pp.
言語ENG
ニュース番号<A02-90460>

解説

This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitment to entrepreneurship remains the most effective strategy for sustaining wealth generation for both organisations and entire nations. The aim of Technological Entrepreneurship is to provide the reader with additional knowledge and understanding of the concepts associated with the exploitation of technological entrepreneurship, and to demonstrate how associated management principles are somewhat different to those utilised in market-driven entrepreneurship. Validation of presented theoretical concepts is achieved through coverage of processes and practices utilised by real world organisations seeking to achieve maximum wealth generation, with specific emphasis on how technologicalentrepreneurship is the source of disruptive innovation within service sector organisations and how the philosophy is causing fundamental change in the provision of healthcare.