株式会社極東書店トップ商品一覧Communication: Innovation & Quality. 1st ed. 2019

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Communication: Innovation & Quality. 1st ed. 2019

Communication: Innovation & Quality. 1st ed. 2019

・ISBN 978-3-319-91859-4 hard EUR 99.99

¥26,726.- (税込) (※)価格はご注文時の参考価格となります。
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お気に入り
著者・編者Tunez-Lopez, Miguel / Martinez-Fernandez, Valentin-Alejandro / Lopez-Garcia, Xose / Ruas-Araujo, Xose / Campos-Freire, Francisco (eds.),
シリーズ (Studies in Systems, Decision and Control)
出版社 (Springer International Publishing AG, SZ)
出版年月2018
ページ数513 pp.
言語ENG
ニュース番号<A02-84163>

解説

This book explores the disruptive changes in the media ecosystem caused by convergence and digitization, and analyses innovation processes in content production, distribution and commercialisation. It has been edited by Professors Miguel Tunez-Lopez (Universidade de Santiago de Compostela, Spain), Valentin-Alejandro Martinez-Fernandez (Universidade da Coruna, Spain), Xose Lopez-Garcia (Universidade de Santiago de Compostela, Spain), Xose Ruas-Araujo (Universidade de Vigo, Spain) and Francisco Campos-Freire (Universidade de Santiago de Compostela, Spain). The book includes contributions from European and American experts, who offer their views on the audiovisual sector, journalism and cyberjournalism, corporate and institutional communication, and education. It particularly highlights the role of new technologies, the Internet and social media, including the ethics and legal dimensions. With 30 contributions, grouped into diverse chapters, on information preferences and uses in journalism, as well as public audiovisual policies in the European Union, related to governance, funding, accountability, innovation, quality and public service, it provides a reliable media resource and presents lines of future development.