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商品詳細
Identity and Ideology in Digital Food Discourse: Social Media Interactions Across Cultural Contexts.
・ISBN 978-1-350-18924-9 paper GB£ 31.99
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| 著者・編者 | Tovares, Alla / Gordon, Cynthia (eds.), |
|---|---|
| 出版社 | (Bloomsbury Academic, UK) |
| 出版年月 | 2022 |
| ページ数 | 280 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A01-22945＞ |
解説
Exploring food-related interactions in various digital and cultural contexts, this book demonstrates how food as a discursive resource can be mobilized to accomplish actions of social, cultural, and political consequence. The chapters reveal how social media users employ language, images, and videos to construct identities and ideologies that both encompass and transcend food.
Drawing on various discourse analytic frameworks to digital communication, contributors examine interactions across Facebook, Twitter, YouTube, and Instagram. From the multimodal discourse of a Korean livestreaming online eating show, to food activism in an English blogging community and discussions of a food-related controversy on Omani Twitter, this book shows how language and multimodal resources serve not only to communicate about food, but also as a means of accomplishing key aspects of everyday social life.