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Open Leadership: How Social Technology Can Transform the Way You Lead
・ISBN 978-0-470-59726-2 hard US$ 27.95
￥6,548.- (税込) ※（※）価格はご注文時の参考価格となります。
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| 著者・編者 | Li, Charlene, |
|---|---|
| 出版社 | (Jossey-Bass Inc.,U.S., US) |
| 出版年月 | 2010 |
| ページ数 | 336 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A02-11362＞ |
解説
An essential guide for leaders who want to use social media to be "open" while maintaining control
"Be Open, Be Transparent, Be Authentic" are the current leadership mantras-but companies often push back. Business is premised on the concept of control and yet the new world order demands openness-leaders do not know how to be open and be in control. This must-have resource will help the modern leader understand how to lead in the new open world-where blogging, twittering, facebooking, and digging are becoming the norm. the author lays out the steps that leaders must take to transform their organizations and themselves into being "open" -and exactly what that will mean.
- Shows how to use social media to become an open organization
- Offers basic advice for leaders who are adapting to the new era of openness in the marketplace
- The author Charlene Li is one of the foremost experts on social media and technologies
In easy-to-understand language, this book will help leaders orient themselves to social networking and other technological advances.