株式会社極東書店トップ ＞ 商品一覧 ＞ Ad Women : How They Impact What We Need, Want, and Buy.
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解説
Follows three key periods in the history of American advertising, which represent eras of major social change for women (1880 - 1920, the 1920s, & the 1970s), & discusses the effect on advertising of such controversial issues as the women's movement, minorities, and consumer activism, and devotes an entire chapter to the contributions to advertising of African American, Hispanic, and Asian American women in the 20th century