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Intercultural Communication for the Global Business Professional.

Intercultural Communication for the Global Business Professional. グローバルなビジネス専門家のための異文化コミュニケーション

・ISBN 978-1-032-28715-7 hard GB£ 171.99

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・ISBN 978-1-032-28539-9 paper GB£ 40.99

¥12,985.- (税込) (※)価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 978-1-003-29819-9

著者・編者Berkland, Mara K. / Buxbaum, Amy Grim (eds.),
出版社(Routledge, UK)
出版年月2023.10
ページ数166 pp.
言語ENG
ニュース番号<707-321 707-862>

解説

This text integrates business and communication concepts to immerse students in the global communication experiences of business professionals.

The authors argue that the essentials of intercultural communication, such as nonverbal communication, conflict, meeting management, interviewing, and negotiations, are most useful to burgeoning professionals when they are woven into discussions about economic systems, market forces, production processes, finance structures, and human resources priorities. Each chapter begins with an explanation of theories and key terms appropriate for introductory-level students in both business and communication, then supplements that discussion with examples that demonstrate the concepts at work. The cases chosen represent different market systems in both dominant and emerging economies, explaining the cultures of competitive markets with a global perspective rather than focusing on the United States.

This book is ideal as a text for courses in international business or professional intercultural communication, or as a supplement for more general business and communication courses.