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商品詳細
The Leader's Guide to Storytelling: Mastering the Art and Discipline of Business Narrative. Revised and Updated
・ISBN 978-0-470-54867-7 hard US$ 34.00
￥7,966.- (税込) ※（※）価格はご注文時の参考価格となります。
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| 著者・編者 | Denning, Stephen, |
|---|---|
| シリーズ | (Jossey-Bass Leadership Series) |
| 出版社 | (Jossey-Bass Inc.,U.S., US) |
| 出版年月 | 2011 |
| ページ数 | 368 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A01-44312＞ |
解説
How leaders can use the right story at the right time to inspire change and action
This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time.
- Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ
- The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change
- Stephen Denning offers a hands-on guide to unleash the power of the business narrative.