株式会社極東書店トップ ＞ 商品一覧 ＞ Discrimination Testing in Sensory Evaluation
商品詳細
Discrimination Testing in Sensory Evaluation
・ISBN 978-0-470-67140-5 hard US$ 199.95
￥46,847.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。
| 著者・編者 | Rogers, Lauren / Hort, Joanne / Kemp, Sarah E. / Hollowood, Tracey (eds.), |
|---|---|
| シリーズ | (Sensory Evaluation) |
| 出版社 | (Wiley-Blackwell, US) |
| 出版年月 | 2024 |
| ページ数 | 318 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A01-22605＞ |
解説
Provides a complete and unified approach to discrimination testing in sensory evaluation
Sensory evaluation has evolved from simple "taste testing" to a distinct scientific discipline. Today, the application of sensory evaluation has grown beyond the food industry-it is a sophisticated decision-making tool used by marketing, research and development, and assurance in industries such as personal care, household care, cosmetics, fragrances, automobile manufacturing, and many others. Sensory evaluation is now a critical component in determining and understanding consumer acceptance and behavior.
Sensory Evaluation: Discrimination Testing provides insights into the application of sensory evaluation throughout the entire product life cycle, from development to marketing. Filled with practical information and step-by-step guidance, this unique reference is designed to help users apply paired comparison tests, duo-trio tests, triangle tests, similarity tests, and various other discrimination tests in a broad range of product applications. Comprehensive chapters written by leading experts provide up-to-date coverage of traditional and cutting-edge techniques and applications in the field.
- Addresses the theoretical, methodological, and practical aspects of discrimination testing
- Covers a broad range of products and all of the senses
- Describes basic and more complex discrimination techniques
- Discusses the real-world application of discrimination testing in sensory evaluation
- Explains different models in discrimination testing, such as signal detection theory and Thurstonian modelling
- Features detailed case studies for various tests such as A- not AR, 2-AFC, and Ranking among others to enable practitioners to perform each technique
Sensory Evaluation: Discrimination Testing is an indispensable reference and guide for sensory scientists, in academia and industry, as well as professionals working in R&D, quality assurance and control, and marketing. It is also an excellent textbook for university courses and industry vocational programs in Sensory Science.