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Name: Economics of Strategy. 6th ed.
Author: Besanko, David / Dranove, D. / Shanley, M. et al.
ISBN: 978-1-118-31918-5

Economics of Strategy. 6th ed. D.ベサンコ他著『戦略の経済学』第6版

・ISBN 978-1-118-31918-5 paper Int'l ed.

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著者・編者	Besanko, David / Dranove, D. / Shanley, M. et al.,
出版社	(Wiley, US)
出版年月	2013
ページ数	534 pp.
言語	ENG
ニュース番号	＜000-97591＞

解説

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.