株式会社極東書店トップ商品一覧Business Research Methods. 9th ed.

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Business Research Methods.

Business Research Methods. 9th ed.

・ISBN 978-1-111-82692-5 hard with passcode

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著者・編者Zikmund, William G. / Babin, B. J. / Carr, J. C. et al.,
出版社(South-Western, US)
出版年月2013
ページ数670 pp.
言語ENG
ニュース番号<000-95973>

解説

This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.