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Personal Financial Planning (PFP) is the process of designing financial strategies and making planning decisions that, when implemented, are intended to help clients to achieve personal financial planning goals. This text shows how to facillitate a successful transition from a traditional CPA practice to financial planning and investment advisory services. It focuses on developing the practice and offering advice on how to convert existing clients to financial planning, communication techniques, structuring and investment advisory entity, monitoring and measuring planning results. Case studies from experienced and successful financial planners offer tips in setting up and growing a practice, and guidance on how to search for the best financial planning software is also provided. New material for this edition includes a sample agenda for financial planning client meetings, business plans for financial planning and sample financial planning budgets.