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Name: Perfect PR. (disk included.
Author: Maitland, Ian
ISBN: 978-1-86152-221-4

Perfect PR. (disk included.

・ISBN 978-1-86152-221-4 paper

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著者・編者	Maitland, Ian,
シリーズ	The Marketing Toolkits Series
出版社	(International Thomson Business Pr., UK)
出版年月	1999
ページ数	154 pp.
言語	ENG
ニュース番号	＜260-4712＞

解説

How do you write a press release? What do you do to prepare to be interviewed by the press? How can you get perfect PR without spending a fortune? This book attempts to provide the answers. It shows the reader how to plan PR activities and how to promote the message you want to give about your company.