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商品詳細
The Competitive Destination : A Sustainable Tourism Perspective.
・ISBN 978-0-85199-664-6 hard GB£ 87.99
￥27,875.- (税込) ※（※）価格はご注文時の参考価格となります。
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| 著者・編者 | Ritchie, J. R. Brent / Crouch, G. I. (edS.), |
|---|---|
| 出版社 | (CABI Pub., UK) |
| 出版年月 | 2005 |
| ページ数 | 304 pp. |
| 言語 | ENG |
| ニュース番号 | ＜260-15955＞ |
解説
This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.