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Name: Practical Marketing and Public Relations for the Small Business. 2nd ed.
Author: Ali, Moi
ISBN: 978-0-7494-3823-4

Practical Marketing and Public Relations for the Small Business. 2nd ed.

・ISBN 978-0-7494-3823-4 paper

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著者・編者	Ali, Moi,
出版社	(Kogan Page, UK)
出版年月	2002
ページ数	384 pp.
言語	ENG
ニュース番号	＜260-12349＞

解説

Written by an experienced consultant, Practical Marketing and PR for the Small Buisness covers all aspects of marketing and PR from direct marketing to organising press launches. Written in a clear, jargon free language, this book explains the ins and outs of marketing.