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Strategies for E-Business Success.

Strategies for E-Business Success.

・ISBN 978-0-7879-5848-0 paper

お気に入り
著者・編者Brynjolfsson, Erik / Urban, Glen L. (ed.),
シリーズThe Jossey-Bass Business and Management Series
出版社(Jossey-Bass, US)
出版年月2001
ページ数334 pp.
言語ENG
ニュース番号<260-11221>

解説

From the Sloan Management Review comes a remarkable collection of articles written by highly regarded experts in the field of e-business. This second book in the MIT SMR series is aimed at those seeking to integrate e-business into their enterprises as a way of maintaining -- or establishing -- competitive advantage. Strategies for E-Business Success offers a roadmap of the fundamental principles and tools executives need.