商品詳細

An introduction to the world of agribusiness. The fundamentals and applications of agribusiness are detailed showing how products go from their source to the consumer highlighting the many steps in this process. Basic principals of commodity marketing, international agriculture marketing and food and fibre processing channels are some of the topics explored. Basic agricultural economic principles are discussed to assist the user to better manage an agribusiness. Not only does this book discuss employment opportunities, but it explains how to start-up, run and manage an agribusiness.