株式会社極東書店トップ商品一覧Communicating Mobility and Technology: A Material Rhetoric for Persuasive Transportation.

商品詳細

Communicating Mobility and Technology: A Material Rhetoric for Persuasive Transportation.

Communicating Mobility and Technology: A Material Rhetoric for Persuasive Transportation.

・ISBN 978-1-138-31975-2 paper GB£ 51.99

¥16,470.- (税込) (※)価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
版元の原価改定、外国為替の変動等により異なる場合がございますので、予めご了承下さい。

お気に入り
電子版あり 大学・学術機関向け電子ブック(eBook)ISBN 9781315572901
著者・編者Pflugfelder, Ehren Helmut,
シリーズ (Routledge Studies in Technical Communication, Rhetoric, and Culture)
出版社 (Routledge, UK)
出版年月2018
ページ数178 pp.
言語ENG
ニュース番号<A01-4093>

解説

Winner of the 2018 CCCC Technical and Scientific Communication Award in the category of Best Book in Technical or Scientific Communication

Responding to the effects of human mobility and crises such as depleting oil supplies, Ehren Helmut Pflugfelder turns specifically to automobility, a term used to describe the kinds of mobility afforded by autonomous, automobile-based movement technologies and their ramifications. Thus far, few studies in technical communication have explored the development of mobility technologies, the immense power that highly structured, environmentally significant systems have in the world, or the human-machine interactions that take place in such activities. Applying kinaesthetic rhetoric, a rhetoric that is sensitive to and developed from the mobile, material context of these technologies, Pflugfelder looks at transportation projects such as electric taxi cabs from the turn of the century to modern day, open-source vehicle projects, and a large case study of an autonomous, electric pod car network that ultimately failed. Kinaesthetic rhetoric illuminates how mobility technologies have always been persuasive wherever and whenever linguistic symbol systems and material interactions enroll us, often unconsciously, into regimes of movement and ways of experiencing the world. As Pflugfelder shows, mobility technologies involve networks of sustained arguments that are as durable as the bonds between the actors in their networks.