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Beyond the Babble: Leadership Communication that Drives Results.
・ISBN 978-1-119-11653-0 paper US$ 27.95
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| 著者・編者 | Matha, Bob / Boehm, Macy, |
|---|---|
| 出版社 | (Jossey-Bass Inc.,U.S., US) |
| 出版年月 | 2015 |
| ページ数 | 240 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A00-84962＞ |
解説
Improve your leadership skills -- even if you aren't a "natural" communicator -- with a specific communication strategy that anyone can use. Authors Matha and Boehm present research showing that all managers can improve performance by using the principles outlined in Beyond the Babble. They explore why communication is crucial, how and when to do it, how to embed it in an organization's culture, and how to measure results. They also show how internal communications professionals can improve an organization's communication to the outside world.