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Utilizing New Information Technology in Teaching of International Business: A Guide for Instructors.
・ISBN 978-1-138-47897-8 hard GB£ 67.99
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| 著者・編者 | Karakaya, Fahri / Kaynak, Erdener (eds.), |
|---|---|
| シリーズ | (Routledge Library Editions: The Economics and Business of Technology) |
| 出版社 | (Routledge, UK) |
| 出版年月 | 2018 |
| ページ数 | 168 pp. |
| 言語 | ENG |
| ニュース番号 | ＜A00-66793＞ |
解説
Originally published in 1985 this book looks at the way in which some businesses in high technology manufacturing industry have organised their structures and processes in order to manage product innovation effectively. Including detailed case studies of both British and American companies, the book gives examples of both effective and less effective practices. The author puts forward a general framework of good practice for the benefit of both practitioners and business studies students.