商品詳細

Based on the experience of dealing with digital transformation cases of over 70,000 Chinese enterprises, this book interprets the whole process of digital transformation by following “why, when, what, who, and how.” This book uses a combination of theories and practices to outline how enterprises can achieve digital transformation from three perspectives of strategy, talent, and technology, providing readers with the implementation paths and guidelines of digital transformation. The book aims to help senior or mid-level managers in enterprise and bank to better comprehend digital transformation at the strategy and planning level. Also it suits for R&D readers to know the implementation path and data platform of digital transformation methodology at the technique level.