株式会社極東書店トップ ＞ 商品一覧 ＞ Big Data for Better Tourism Policy, Management, and Sustainable Recovery from COVID-19.
商品詳細
Big Data for Better Tourism Policy, Management, and Sustainable Recovery from COVID-19.
・ISBN 978-92-9269-135-6 paper US$ 27.00
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お気に入り
★★★
| 出版社 | (Asian Development Bank, PH) |
|---|---|
| 出版年月 | 2021.12 |
| ページ数 | 84 pp. |
| 言語 | ENG |
| ニュース番号 | ＜695-334 695-727＞ |
解説
This joint publication explores how big data and digitalization can support sustainable tourism development and help revitalize and reshape the sector as it emerges from the pandemic.
The report, co-published with the World Tourism Organization, examines trends, challenges and opportunities in the use of big data in tourism. It highlights the need for investment in big data systems, partnerships with private and public sector big data providers, the adoption of proven measurement systems for sustainable tourism, and regional policy cooperation. Case studies from Asia and the Pacific illustrate ways of tapping big data in tourism development.
The report, co-published with the World Tourism Organization, examines trends, challenges and opportunities in the use of big data in tourism. It highlights the need for investment in big data systems, partnerships with private and public sector big data providers, the adoption of proven measurement systems for sustainable tourism, and regional policy cooperation. Case studies from Asia and the Pacific illustrate ways of tapping big data in tourism development.