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Producing Graphic Media for Sports : New Horizons and Possibilities for the Motion Media Specialist.
・ISBN 978-1-032-19946-7 hard GB£ 145.00
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・ISBN 978-1-032-19939-9 paper GB£ 40.99
￥12,985.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-003-26156-8
| 著者・編者 | Zaffuto, John S., |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2023.04 |
| ページ数 | 184 pp. |
| 言語 | ENG |
| ニュース番号 | ＜694-1125＞ |
解説
Producing Graphic Media for Sports: New Horizons and Possibilities for the Motion Media Specialist explores the origins, applications, and future of the production of sports-oriented motion graphics.
Beginning with the evolution and development of sports-oriented art and design, this book investigates the importance of motion graphics within a variety of environments in the sphere of organized, competitive activity. Venue-based presentation, broadcast and streaming environments, and the importance of graphic standards and brand guidelines are all discussed in detail, along with applications within social media and mobile platforms. A final chapter on emerging technologies covers the potential use of motion media for e-sports and other trending developments within the sports world. The author draws on case studies and interviews with sports media professionals to augment his own research and observation of trends and processes and to highlight the exciting career opportunities that exist within the sports presentation and marketing industries.
This book is recommended reading for students of advanced media production, sports marketing, and media production for advertising.