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Internal Communications and Employee Engagement : A Case Study Approach.
・ISBN 978-1-032-05005-8 hard GB£ 145.99
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・ISBN 978-1-032-05004-1 paper GB£ 38.99
￥12,351.- (税込) ※（※）価格はご注文時の参考価格となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-003-19558-0
| 著者・編者 | McCown, Nance / Men, Linjuan Rita et al. (eds.), |
|---|---|
| 出版社 | (Routledge, UK) |
| 出版年月 | 2023.04 |
| ページ数 | 374 pp. |
| 言語 | ENG |
| ニュース番号 | ＜691-419 691-912＞ |
解説
This book aims to explore the connection between internal communication and employee engagement in both educational and business settings. Through the collection of chapters contributed by leading public relations, communication, and management scholars as well as seasoned practitioners, readers will gain new insights into current issues in internal communication and employee engagement through a series of real-world case studies analyzing current issues and offering best practices in internal communication and employee engagement in specific industry and organization settings.
Learning outcomes and discussion questions for both classroom use and business strategizing round out each chapter, providing a springboard to further inquiry, research, and initiative development in these intricately intertwined areas so crucial to employee satisfaction and organizational success. This makes Internal Communications and Employee Engagement an ideal resource for the intended audience of scholars, students, internal communication managers, and organizational leaders