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The Business of Emotions in Modern History. 近現代史における感情のビジネス
・ISBN 978-1-350-26249-2 2023 hard GB£ 90.00
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・ISBN 978-1-350-26252-2 2024 paper GB£ 29.99
￥9,500.- (税込) ※（※）価格はご注文時の参考価格となります。
納品価格につきましては書籍の入荷時点で確定となります。
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電子版あり 大学・学術機関向け電子ブック（eBook）ISBN 978-1-350-26887-6
| 著者・編者 | Cooper, Mandy L. / Popp, Andrew (eds.), |
|---|---|
| シリーズ | History of Emotions |
| 出版社 | (Bloomsbury Academic, UK) |
| 出版年月 | 2023.02 |
| ページ数 | 256 pp. |
| 言語 | ENG |
| ニュース番号 | ＜690-1315 690-341＞ |
解説
The Business of Emotions in Modern History shows how businesses, from individual entrepreneurs to family firms and massive corporations, have relied on, leveraged, generated and been shaped by emotions for centuries. With a broad temporal and global coverage, ranging from the early modern era to the present day in Africa, Asia, Europe and North America, the essays in this volume highlight the rich potential for studying emotions and business in tandem.
In exploring how emotions and emotional situations affect business, and in turn how businesses affect the emotional lives of individuals and communities, this book allows us to recognise the emotional structures behind business decisions and relationships, and how to question them. From emotional labour in family firms, to affective corporate paternalism and the role of specific emotions such as trust, fear, anxiety love and nostalgia in creating economic connections, this book opens a rich new avenue of research for both the history of emotions and business history.