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Advanced Introduction to Radical Innovation. J.Tidd著 ラディカルなイノベーション入門
・ISBN 978-1-80392-285-0 hard GB£ 96.00
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・ISBN 978-1-80392-287-4 paper GB£ 19.95
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| 著者・編者 | Tidd, Joe, |
|---|---|
| シリーズ | Elgar Advanced Introductions |
| 出版社 | (E. Elgar, UK) |
| 出版年月 | 2023.01 |
| ページ数 | 160 pp. |
| 言語 | ENG |
| ニュース番号 | ＜684-483＞ |
解説
Focussing on radical and breakthrough innovation, Joe Tidd provides a crucial insight into over 50 years of research and experience, and illustrates how the pioneering work on innovation dynamics can offer a deeper understanding of radical innovation to inform future research, policy and practice. The book also identifies the distinct sources, organization, processes and outcomes of radical innovation, in contrast to conventional incremental business and management approaches.
Key Features:
- draws upon a distinct interdisciplinary body of knowledge on radical innovation
- illustrates conceptual models and practical methods to better understand and manage radical innovation
- goes beyond business school incremental approaches to innovation, such as marketing and design-thinking
- provides an argument for an iterative coupling process, between knowledge-push and demand-pull challenges and opportunities
The practical approach in this Advanced Introduction will provide an excellent resource for scholars and researchers in innovation management and policy, as well as managers responsible for creating, resourcing and managing radical innovations.